I have an idea about what may be causing the ongoing tooth decay epidemic in children: it is the tangy but erosive citric acid contained in Haribo sweets (and similar tangy sweets).
Citric acid is particularly erosive to tooth enamel: one study found citric acid far more erosive to teeth than the phosphoric acid found in soft drinks like Coca Cola.
The Haribo brand of children's sweets that now dominate the UK market are loaded with citric acid, as well as malic acid, in order to create their tangy flavour. If you look the ingredients in Haribo's sweets (click on the word "Ingredients"), pretty much all their sweets contain citric acid.
In the last decade or so, Haribo sweets have rapidly come to dominate the UK market, and this rise of popularity has coincided with the child tooth decay epidemic, which began about a decade ago.
I have found that if I suck a lot of tangy citric acid-containing sweets every day like Haribo, after some days I start to feel sensitivity appearing in my teeth, suggesting that the enamel has been thinned by this acid.
Once I stop eating these sweets, the sensitivity eventually disappears after a few weeks, as the enamel is slowly rebuilt from the minerals calcium and phosphate in the saliva (this is how teeth are normally rebuilt), this rebuilding being helped along by the fluoride in toothpaste.
Here is a BBC article on the current child tooth decay epidemic.