A good friend of mine is looking at setting up a gym specifically aimed at children, working with specific child oriented gym equipment and specially designed, fun activities.
My question is this...would you be willing to pay for your child to have a child-specific gym membership if you knew they were:-
a) going to be in a pleasant environment?
b) were going to be well supervised?
c) were going to have specific fitness goals set for them, allowing them a sense of achievement and a structured programme of events?
d) that a cafe, with organic food and healthy drinks, would be available?
I guess I'm trying to establish if there's a market out there for this before she sinks all her money into it!