I've heard adverts for this but haven't seen it yet. Anyone else?
It sounds like the message is 'buying the consent of a prostituted man is A-ok.' Which would surely bleed into arguing that it's ok to buy women too. And as a woman of mature years who went and had sex with a lot of men for my own reasons, with no cash changing hands, I am going to have to be persuaded that it's anything other than incredibly sex negative.