Yes, I think there is / has been a lot of shaming going on, on MN as well, it seems to go up and down- I had a load of abuse for having a picnic, with my close family during lockdown for example (live in a city flat with no garden) it got really ridiculous at times
I think that is correct that it gives some people a feeling of worthiness and virtue looking down on others, definitely.
Now, I am finding locally to me, pressure to go out and support local businesses but also a sense of judgement as well!