I'd say shrewd, and also mindful of starting out as you mean to continue. I didnt want to get the DCs used to traditions that might not turn out to be sustainable, and I also wanted to emphasise that Christmas is a religious holiday. We did Santa and had a big celebration on Christmas Eve too (still do both), with the Christmas Eve celebration after early evening Mass.
We live in a part of the world where Christmas isn't really a thing that necessarily involves the items some might consider essential - there are no pantos, few commercialized Christmas lights experiences (there are free zoo lights, and entire neighborhoods completely lit up and decorated to the nines that you can stroll around). I'd say people are more 'each to his own' here when it comes to celebration of Christmas.
We went downtown a few times to see some famously elaborate and fanciful department store window decorations, and to the Kristkindlemarket where we bought a few scandi style straw tree decorations over the years, and listened to a few oompah bands giving it their all. Weather here can be atrocious in late December so we didn't venture out every year.
My DCs were involved in school and parish Christmas activities, in particular an annual school Christmas concert, and their (RC) school also did an annual (free) Christmas craft event which the DCs enjoyed - I still have most of the decorations they made there and use them on the tree and around my home. The DCs love seeing 'creepy Santa' every year on the sideboard, and there are several other bits and bobs they made that make us all smile.
I always baked for a Christmas bake sale that benefited a local charity, and the DCs and I had a lot of fun planning what to make and then baking and transporting the goodies to the sale venue - many happy memories of plates of 'a dozen' cookies that ended up with eleven by the time we got there, and a kitchen that looked like a home where the buffalo roam, and the deer and the antelope play.
There's also the annual nailbiter of leaving the search for The Tree to the absolute last minute, and telling each other we'd definitely go looking before the 22nd December next year.