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Discuss everything related to paid childcare here, including childminders, nannies, nurseries and au pairs.

Babysitting card!

17 replies

Supernanny19 · 03/06/2009 20:32

So im making a card to offer my services.. & I need help what to put on it. ( the basics obv! phone number etc) but what else? Dont want to write too much as it needs to catch parents eyes when its on the door mat.

Tia x

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Are your children’s vaccines up to date?
Dysgu · 03/06/2009 20:55

Bump - always useful to have babysitters. Referees available?

Supernanny19 · 03/06/2009 21:01

Yeah I have 5 referees from full time work and about 12 babysitting ones..I just dont know how to word everything.

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QuintessentialShadow · 03/06/2009 21:04

That seems like a very costly way to advertise, especially as you would be giving out a card to a lot of people that may not even have children.

Supernanny19 · 03/06/2009 21:18

You have to spend money to make money.

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QuintessentialShadow · 03/06/2009 21:20

Yes, but you have bigger profits the less you spend!

Supernanny19 · 03/06/2009 21:26

Its 15pound for 500 so its not diggin to deep!

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QuintessentialShadow · 03/06/2009 21:28

True, but go around to your local sure start clinic, the health visitors, local nurseries and preschools and ask if you can leave some there. At least then you know you are targeting parents who might need babysitting services.

Supernanny19 · 03/06/2009 21:30

Thanks for the ideas

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lechatnoir · 03/06/2009 21:33

I assume you advertise in the local shops (that's where I've always found my babysitters)?
As a mum looking for a babysitter my main concern is safety & well-being of my child (as opposed to day care where I want that PLUS a happy environment, loving, nurturing etc ) so I'd focus on experience & professionalism & put something like:

Babysitting Service
Mature, experienced & qualified nanny available now for casual or regular babysitting. £xph - £xph. CRB checked & excellent references available. 'your first name' on 07..... / email@email

nannynick · 03/06/2009 21:39

With advertising, Less is More. You want to entice people to contact you. So stick to putting as little as you can, while providing potential customers with a reason to contact you.

However, I found this method worked 15-20 years ago. I haven't found it to work for me over the last 3-5 years. So something has changed... but I can't work out exactly what it is. Maybe it's that these postcard adverts look just too professional these days.

Back in the old days, I used to print little slips of paper on a dot-matrix printer. They were cheap and cheerfull. Maybe parents are expecting something very basic and not professionally printed.

I expect that a lot of things through the door these days get dumped without even being read.

nurtureandlove · 04/06/2009 09:21

Better to spend your money advertising in the NCT newsletter... I just have. I think it's £18 for a half page and you know it's DEFINITELY going to your target audience, AND it's going to be read by everybody in your local NCT (hundreds!) as opposed to printing 500 cards most of which may just be chucked in the bin.

Print out your own little flyers for free. Advertising on the supermarket noticeboards is generally free,or incredibly cheap, so try those. Sainsburys keep theirs up for two weeks so keep going back and renewing it. Target the more affluent areas. Contact local activity groups, baby massage, music groups etc, ask if they want to do a leaflet swap - you take theirs and they take yours.

The thing that may be off-putting about professional cards is they may make parents assume you are expensive!

Get a free website up and running and link to it on your ad so people can go there for more info if need be.

HTH a bit.

Supernanny19 · 04/06/2009 09:45

Good ideas ladies and gents(nick ) Im not sure what to write though without putting all my experience down?

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nurtureandlove · 04/06/2009 09:56

Here's how I worded mine:

Qualified and experienced nanny available for part-time, permanent work from August 17th 2009.

Though I have worked solely with babies over the last few years, I have experience with children up to the age of 13.

I have great references, an enhanced CRB disclosure, paediatric first aid certificate, full clean driving licence and my own car.

I am also available for ad hoc babysitting and occasional overnight care.

I cover the TS postcode area, plus Northallerton, Thirsk, Sedgefield, Wynyard, Whitby etc.

Contact me for further details.

Supernanny19 · 04/06/2009 10:14

Thanks so much..my NTC MAGAZINE want 60 for 1/4 of the pageeeeeeeeeeeeeeeeeeee!

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nurtureandlove · 04/06/2009 10:58

Whaaaaaattttt?????

Where on earth do you live, Millionaire's Row?! Mine's £18 for half a page!

Supernanny19 · 04/06/2009 11:31

Lol no i live in SW London!

www.nctpregnancyandbabycare.com/in-your-area/clapham/Advertising

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nurtureandlove · 04/06/2009 11:36

They must adjust it regionally.

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