Please or to access all these features

Add post

Watch this thread

Save thread

Start a new thread

Flip thread

Hide thread

My feed

Active Unanswered threads

Getting started FAQ's

Unanswered threads Acronyms Talk guidelines

Hide shortcut buttons

Talk

Infant feeding

Get advice and support with infant feeding from other users here.

Flip

1 2

Original poster

Aptamil follow-on advert

45 replies

IAteMakkaPakka · 19/02/2009 20:58

Has anyone else seen this? The one which clearly says that nothing can compare to breastfeeding? And shows a woman breastfeeding? And says "If you decide to move on from breastfeeding ..."

I'm trying to get myself all outraged, I really am, but I can't quite manage it. It all seems so very reasonable. Obviously they're all still profiteering bastards ...

OP posts:

EachPeachPearMum · 19/02/2009 23:42

Enjoy your session tomorrow!
I wouldn't say I was an AP parent... but I seem to have AP children (DS has been glued to me all day today bless him. He has put on 1lb in 4 days! )

TinkerBellesMumandFiFi2 · 19/02/2009 23:55

OMG! My baby has put that on in almost 7 weeks!

I never thought of myself as AP until I realised more of what it is and that it's not just hippy. I think all kids are AP and if we go with their flow we end up AP without realising it.

Can you let H know how well things have gone and that I'm feeling a lot happier than I was when I spoke to her on Friday, please?

EachPeachPearMum · 20/02/2009 00:17

no problem!

Yes... I do wonder what exactly is in my milk sometimes... DD's weight gain was always excellent, despite having reflux. DS though is insatiable- HV was here this afternoon, and she was laughing at how enthusiastically he was drinking.

He has actually stopped feeding for a moment, so I think that's my cue to try and get some sleep

Gunnerbean · 20/02/2009 11:59

If you can't see Hunkermunker, it would be pointless tellig you.

InTheDollshouse · 20/02/2009 12:07

Maybe if formula companies were banned from advertising they could pass on some of the massive savings they would make to the consumer. Why is formula so expensive, after all - it can't be that costly to produce.

tiggerlovestobounce · 20/02/2009 12:22

They must think that advertising has a net financial gain for them, or they wouldnt do it - so if they stopped advertising presumably they would have less profit, and so no savings to pass back to the consumer.

moondog · 20/02/2009 13:14

Careful Gunner.
Hunker will have you for breakfast.
Just like Tiktok did.

wastingmyeducation · 20/02/2009 13:17

Oh I get it. We're funny cos we're different!

HumphreyCobbler · 20/02/2009 13:27

I don't find the people on this topic funny at all.

However I do find them informative, helpful, intelligent and articulate. Cheers chaps

madmouse · 20/02/2009 13:48

pah proud to be different

IAteCatherineTateandGunnerBean

madmouse · 20/02/2009 13:49

Sorry for the theft of copyright IAMP

InTheDollshouse · 20/02/2009 19:06

good point tigger.

So why is it so expensive?

Gunnerbean · 20/02/2009 22:12

Oh there you are again Moondog. I think it suits you quite nicely here.

I'm glad you decided not to revisit the thread, where I had you for breakfast . A very sensible decision.

madmouse · 20/02/2009 22:29

gunnerbean you are weird

moondog · 20/02/2009 22:33

Hello Gunner!
What are you talking about?

hunkermunker · 21/02/2009 19:56

Gunnerbean, I had noticed your name previously - you post a fair bit on the One Child Families topic, I think?

I rather think I know what you mean about this topic, but I also think your view is probably a mishmash of "popular" (or do I mean "populist") opinion of eg extended breastfeeders and very likely contains the words "nazi" and "mafia" which demonstrates rather neatly how spectacularly you've missed the point.

If I'm wrong though, I'd love to hear it.

tiggerlovestobounce · 21/02/2009 20:11

dramasequalzero

Sorry, just saw your post.

I'm no expert in this area, but I believe that formula is so expensive because they are able to charge as much as they do, having an essentially captive market.

I believe that formula is something where it benefits to be the cheapest product. Most people (especially people who feel guilt-ridden at having not managed to breast feed) will want to give their baby the next best thing, and in the absence of any evidence that one formula is better than any other price may be one way that people decide (ie by thinking that more expensive = better). I have heard that Aptamil is deliberatly expensive for this reason.

That is no criticism of anyone who does choose products in that way. When my DDs had formula (they were breastfed until about 7 months and then I introduced some formula) I opted for the reassuringly expensive Aptamil.

hunkermunker · 21/02/2009 20:17

I have a theory that because the cheapest formula (Farley's) has been taken off the shelves and replaced with the top-end, gives Aptamil a run for its money, Heinz Nurture, all formula will increase in price over the next couple of years.

In France, for instance, it's between 15 and 22 euro a tub...

BCLass · 23/02/2009 19:16

Do you know, over the last 3 days both my mum and MIL have referred to this product as 'that milk for breastfed babies that was on the telly'

make of that what you will - MIL educated to postgrad level (which I assume implies some critical faculties); mum ebf me for 9 months - unusual in late 70s.

I am going for natural term bfing; I don't think this will go down well, because everybody knows babies need the milk of snother species rather than that of their mothers which was actually designed for them.....

hunkermunker · 23/02/2009 20:57

BCLass, how interesting they referred to it that way.

I wrote this a while back - you might find it useful. DS2 is now 3.1 and showing no signs of stopping bfing!

Flip

1 2

Swipe left for the next trending thread