My daughter has been FF from a month old with SMA Gold for a week or so than Aptamil until now. We’ve had no issues bar awful reflux. This was controlled with meds & now she’s grown out of it thankfully!
At 11 months, I introduced cows milk into her cereal, so 3/4oz with porridge or weatabix. No issues.
At a year, I swapped her formula for cows milk, perhaps stupidly in one go (she only has milk at bedtime & with breakfast). She had a terrible reaction, her poos went to liquid, very yellow & about 8 a day 
We left it a couple weeks but eventually decided it wasn’t settling & switched her back to formula. Doing this has settled her tummy.
On Friday, I re-introduced cows milk into her cereal only & within 3 hours, a yellow, awful poo. I tried again this morning, same reaction!
So now I’m confused.. it’s like she’s suddenly developed a sensitivity that wasn’t there previously?! She was fine with it in her cereal before! And she’s had formula so surely she can’t have a major allergy/intolerance?!
Any ideas? It’s such a shame as she was loving cows milk & doesn’t seem impressed she’s been given formula again! 
Thank you!