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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

To think we’ve confused “self-care” with consumerism?

11 replies

EagerCoralRobin · 14/09/2025 15:13

Buying candles and bath bombs isn’t self-care, it’s shopping. AIBU to think the wellness industry has just rebranded consumerism as “healing?”

OP posts:
BountifulPantry · 14/09/2025 15:15

Agreed.

Lots of « self care » involves doing more things and buying more things - seems like the opposite of what most people really need!!!

2015pls · 14/09/2025 15:16

It’s a mix with things you need to buy and also lots of waffle about breathing, mediation, writing shit down aka journaling and stretching… all free

MorrisZapp · 14/09/2025 15:17

Aromatherapy: stuff that smells nice.

Treat yourself: junk food

declutteringmymind · 14/09/2025 15:18

i did. I thought it was all about spa days, facials and going out with my friends.

now I realise it’s sleep, fresh air, exercise, nutrition and hanging out with people I love and people who love me.

verycloakanddaggers · 14/09/2025 15:18

Yes agreed, and then there's the high cost of spa days and other 'relaxing' experiences.

GleisZwei · 14/09/2025 15:28

Self care for me includes eating well, sleeping well, looking after my hair and skin, getting fresh air, stimulating my brain (podcasts, reading etc), being creative (hobbies), and relaxing (breathing exercises, nature, hobbies).

Crushed23 · 14/09/2025 15:28

MorrisZapp · 14/09/2025 15:17

Aromatherapy: stuff that smells nice.

Treat yourself: junk food

I’m not sure I understand your point. Has aromatherapy been shown to cause damage to health when not consumed in moderation? Isn’t it just stuff that smells nice?

Back to the OP, some of it is consumerism - I spend a fortune on supplements - but much of it really isn’t. Waking up early, meditating, drinking lots of water, getting out in nature, practising gratitude etc. doesn’t involve any shopping. Since I went down the self-care path a few years ago I spend far less on stuff than I used to, as practising gratitude and building up self-esteem through exercise and respecting my body means I get less joy from mindless consumerism and drink less alcohol which costs a fortune where I live. So I’m actually up, financially, all else being equal.

2015pls · 14/09/2025 15:29

Has aromatherapy been shown to cause damage to health when not consumed in moderation? Isn’t it just stuff that smells nice?

Source?

LifeBeginsToday · 14/09/2025 15:30

Self care for me is getting up, showered and dressed every day, even if there is no need. Reading, or practicing my hobby. Connecting with friends and saying no to things that cause me harm.

Grapewrath · 14/09/2025 15:47

I think companies monetise self care for their gain.
Self care isn’t about posh candles or bubble baths, it’s about looking after your body, nourishing yourself with good food and forming healthy habits imo

2015pls · 14/09/2025 15:49

Grapewrath · 14/09/2025 15:47

I think companies monetise self care for their gain.
Self care isn’t about posh candles or bubble baths, it’s about looking after your body, nourishing yourself with good food and forming healthy habits imo

It’s about whatever you heck you want it to be

one day could be a bubble bath with candles and special oils

The next it could be a walk

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