To find ‘Opt out of Mother’s Day emails’ emails worse than nothing!

[jewelcase]

I have had three emails this morning from businesses offering me the chance to opt out of Mother’s Day emails. I reckon that must bring the total to nearly 20. I never remember getting 20 actual Mother’s Day related emails from businesses a few years back!

I get that some people find Mother’s Day tricky. I get that businesses want to be kind and not expose people to things that they find tricky. But I just feel like it’s cynical now, a kind of performative kindness.

How about not blatantly flogging us branded Mother’s Day tat to begin with?

I probably am being unreasonable. Is there some kind of generic ‘No Mothers Day emails from anyone’ list to join that would spare people both the Mother’s Day emails and the Opt Out Of Mothers Day Emails emails?

I just opt out of all marketing emails they were the bane of my life, but no there isn't anything else that you can do than opt out 1 by 1.

I hate these too. I think it would be easier to just ignore any emails about Mother’s Day, if it was difficult for me, rather than having to actively click on one in order to opt out of future ones. How many is each shop planning to send anyway?

There should be something set up to do it en masse for you rather than loads of them coming at you that you have to decline.
I remember (vaguely, head was up my bum at the time) but when I lost my baby I was given a thing I could sign up to and it contacted all the mum and baby websites opting me out/removing my details from them.

I think the opt outs are more upsetting than the actual marketing emails.

If you see a mother's day (or fathers day, or valentines day etc), email in your email box, it's easy skim read the title and delete it without reading it. You know the day is coming and it will be marketed and I'm sure nobody who has lost a parent or partner wants to stop others celebrating.

The opt out emails seem more personal as you have to open it and take an action. It feels like they want me to click a button to confirm my parent is dead and this isn't applicable to me.

I know what you mean, its really performative and encourages people to complain at others for celebrating too.

I remember seeing a news story a few year ago with people complaining that there should be warnings before showing images/ items on injections because they were afraid of them.

I am afraid of spiders i dont expect that. I just have to deal with it. There is no point trying avoid things.

Sometimes it all screams ' what about me?'

You can't blame the companies. They're just reacting to the social media trend of those who have reason to find Mother's Day difficult, and who enact a self-centred performance of victimhood. Dignified silence is never an option when there's a whole load of attention to be milked from the situation.

Actually the worst bit is if you want to opt out you have to do so every single year. You'd think they could remember your preference but no, my mum is still dead so I need to opt out again and again.

I hate the fact that they don’t retain the preference, too.

This year far fewer companies have emailed with an opt out so maybe they’re realising that people don’t use or like it. Mind you, some small businesses I follow are now sending out mother’s day emails every 2 or 3 days and it’s getting really wearying. I may end up just unsubscribing from some of them, lighter inbox would be a bonus!

I almost started this exact thread myself. Do you, company, really want me to have to contact you to tell you to stop trying to flog me Mother’s Day stuff? It’s performative bullshit. It acknowledges that it’s a painful day for a lot of people but that won’t stop them trying to sell pink shit and prosecco. Or even just jump on the day, as half of these emails seem to be from companies that aren’t exactly obvious Mother’s Day merchants. Hi, Screwfix, my mother is dead and I have very complicated feelings about the day, so please stop spamming me.

Screwfix has not actually done this to be fair. So sorry to drag them into this.

Last year, I think I got four or five emails about opting out for Mother’s Day (fewer than previous years). But I got none about opting out for Father’s Day. So that really annoyed me … I do strongly feel that they need to be treated the same.

But in general there are just way too many marketing emails coming my way. I don’t want to unsubscribe because sometimes there will be a sale or something that I do want to know about, but equally I don’t need multiple emails a day.

I got a few opt outs for Valentine’s Day I noticed.

Agree on the quantity. Sometimes multiple emails a day from the worst offenders. It’s ludicrous.

They're just reacting to the social media trend of those who have reason to find Mother's Day difficult, and who enact a self-centred performance of victimhood. Dignified silence is never an option when there's a whole load of attention to be milked from the situation.

Dignified silence is a good option. My mum died when I was a teen. I mark the anniversary by buying myself the flowers I never get to buy her but don't feel the need to announce it to the world. No sad face on Instagram.

Mother's Day is a low key day for me and adult DD. She often works but brings me a simple bunch of flowers. I don't want a performative Mother's Day and I certainly don't need to be celebrated and pampered like some of the women on MN.