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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

To think this is engagement farming?

5 replies

Hopnscotch · 14/08/2024 21:01

There's a TikToker called flightles.bird whose been posting for 3 days about her husband's manic episode. She's gained 50k followers in that time and lots of people think it's genuine but it's giving me Carrie Jade William vibes. She's using seo techniques, one post was done as a get ready with me and keeps asking people to comment their advice whilst not taking it. Whilst it rings true to a manic episode it all feels quite plotted, the latest twist being he's recently bought a gun...I mean I hope it's not true because that would be awful! But I'm also expecting a go fund me to drop any time now.

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Singlemumtoadog · 14/08/2024 23:25

I haven't heard the phrase engagement farming before but I do know what you mean- just took a look and I agree with you. Hashtag storytime in the posts is just so bizarre. My guess is that she has written a book and this is the plot of the book to generate interest in it, or similar?

newleafontheplantjohn · 15/08/2024 09:36

Haven't heard the phrase engagement farming, but isn't this what all influencers or whatever on social media do?

They all do things to build suspense and tension, or post really fast videos that you have to watch a few times to be able to read the content, because they get paid per view.

I'm getting increasingly jaded by the whole thing and have pulled right back from social media.

Sounds like this person is just going for an extreme, distasteful version of what they are all doing?

sadie93 · 16/08/2024 10:45

You were right to be sceptical! She's just put up a video saying it was a "retelling" of something that happened in January...

SonicTheHodgeheg · 16/08/2024 10:47

I’m not going to mess up my algorithms by looking but it sounds like engagement farming. What normally happens is followers contact the local police of the user and this will create more content for the account.

Hopnscotch · 25/08/2024 21:06

That was a quick turnaround for those kind of things! Someone found her blog which I guess is why it was all deleted. Seems like they were all members of a high control fundamentalist community. My guess is it was an attempt to do some sort of anti-medication propaganda. The internet can be wild sometimes!

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