@RipsInJeans
If they made it a bit cheaper, they'd get far more people going. I know they need to make money blah blah, but if they're only half filling the ground, they'd make more if they dropped the ticket prices and made it a affordable way to spend a Saturday afternoon.
No they wouldn't. Lots of clubs have tried it, with cheaper prices, even free entry for some games (i.e. Friday evening in the depths of Winter against another crap side who won't bring more than 50 fans), and they still don't make more money, because if you open more stands, you need more turnstile operators, more stewards, more security, etc., all of whom need paying their wages! If it worked, more clubs would do it.
You also have the problem of season ticket holders who, rightfully, become aggrieved when they've paid what's expected of them and have to look at the stand opposite with people who've paid nothing, or heavily discounted ticket prices. They then expect some kind of compensation. Our local club appeased them by offering a free drink and pie voucher, further reducing income and increasing costs.
Our local club also have one "community" day with free entry one game per year, where free tickets are given to their academy and junior players, handed out to local primary schools and other local children's sports clubs, etc. Exceptionally popular, obviously, stand nearly full, but despite the costs of doing it in terms of security, stewards, etc., the drinks/food revenue doesn't cover it, so it's loss making, and, no, there's no sign that it creates "life long" fans - statistics show a few people become long term fans for a few seasons, but the thing with youngsters is that they develop other interests in their teens, and then go away to Uni, so very few stay for the long term.
Do you really think smaller clubs havn't thought through all the options? We're lucky, despite successive ownership problems, there's a small number of directors who are consistent, and have been directors for 2 or 3 decades, who actually operate the club on a day to day basis. They've seen it all and done it all and know what works and what doesn't.