I buy good kitchen roll because I find the own brand stuff to be rubbish. This means it can be 2-3 pence per sheet. I use it sparingly. I use a cloth to wipe things up, but you need kitchen roll sometimes.
DP loves the stuff. He uses multiple sheets at a time. For example, if he brought me a piece of fruit like a peach, he'd rip off two maybe three pieces of kitchen roll to use as a plate. If he spills something, he'll use a few sheets because he doesn't like the spilt food getting near his hands.
AIBU to think that this stuff, is too bloody expensive to use multiple sheets? He says I am a scrooge, and it's become a joke amongst friends not to use more than one sheet of kitchen roll.