It's a hobby I do that he sometimes does too. I invited him to join me today as usually he's working, and he said he'd come.
It's £10 a session (pricey I know so I don't do it that often) and I paid his entry.
Today arrives and he texts me beforehand asking for the time and place of the event. He says he's on his friend's phone as his is out of battery.
I tell him with plenty of notice where and when it is, with very clear directions, and he says yeah I know the area.
He would've probably been about 10 mins late but it's a 2 hour event so it's no biggie.
Anyway the event ends in 15 minutes, he just hasn't turned up, but is online and has just liked something I've posted so obviously he is not in danger or anything.
He didn't even tell me he wasn't coming, I've been waiting for him and told the host he was coming.
Even prior to the event i said don't worry if you'll struggle to make it, and he insisted he would come.
He's not done this before, I'm embarrassed and hurt. What would you say or think?