I'm sure there used to be a few different unscented deodorant options - even supermarkets had their own fragrance free products in the past. I always used Simple, which used to be "No perfume, no colours, just kind" but now isn't. They've introduced fragranced versions, which have taken over the shelf space. I can still get the unscented version on Amazon (for now, at least) but not in my weekly Tesco online shop. I guessed its days were numbered when I heard someone who headed up whatever company bought the brand several years ago scoffing at their customers on the radio because they all "thought they had sensitive skin". I wanted to shout at the radio to tell him I don't have sensitive skin - I just don't like perfume under my arm pits! Aibu to think it's more difficult to buy mainstream brand fragrance free deodorant than it should be? Many of the perfumed options smell almost as bad as BO!