@mistressofthedarkside
I suppose its because, while it's probably is going to be bad, nobody knows HOW bad its going to be.
I suppose some people will be looking back a few years -There was huge scaremongering about food supply chains due to brexit, but actually there were a few short term issues and then it worked out okay. Then there was scaremongering due to people panic buying at the start of covid but once everyone realised supermarkets would be staying open and they had stockpiled enough Loo roll for the next decade that calmed down too. Then there were huge worries that everyone who couldn't work during covid would become destitute, mass house repossessions, economy woukd go into recession etc - the govt then introduced furlough and (although there were some exceptions) research has since shown that most people actually benefitted financially from covid and actually saved more than in the years before/since, house prices shot up, etc. Then there was the issue with petrol shortages earlier this year -again short term mass panic but was fixed within a week.
So basically I think people have either lost the will to worry about things after so many crisis in a short space of time OR are used to things being "okay in the end"
I actually think that this potential crisis is one of the more serious and least easy to fix but that could be one reason.
Bear in mind there will be a lot of people who are okay and will still be spending for a variety of reasons. Either because they are wealthy enough to not be bothered by the increases or because they managed to get a fix with minimal, or at least manageable increases. Unpopular opiniom but there will also be a lot of people who would struggle to pay their utility costs IF they continued to use energy to the same extent they previously had but if they made an actual effort to make minimal changes to their lifestyke like putting a jumper on rather than the heating, turned the heating off overnight, stopped washing clothes after 1 wear, limited showers to short ones max once per day, etc could still end up with completely manageable, if higher, bills.
There will also be people who just bury their heads in the sand and continuing spending "my kids deserve a nice Christmas, ill put it on the credit card and worry about it in january." It's not like you miss one dd and then your meter gets cut off- a lot of people won't realise how much they owe until their next quarterly bill comes back hugely in deficit and then it still takes a long time for the energy companies to issue the various letters for repayment, send the debt to a collection agency, go to court or whatever. So for a lot of people the impact will be pushed down the road.
Sorry a very long post to just say basically I agree with you and there is a huge potential for everything to really go to shit but at the moment there is no clarity as to whether it will be a little bit shit short term for some people OR really really shit for nearly everyone with knock on effects lasting years.