I'm sure I've heard of people being prosecuted for making up fake reviews
This is true. I had a restaurant a few years ago. It became no one on top advisor for the city.
At which point the previous No.1 reported me to trip advisor for fabricating reviews.
I absolutely wasnt. I was contacted by trip advisor with a long list of legal implications. All our reviewers had been with trip advisor a while.
Personally I didnt give a shit about trip advisor or being no 1. It brought a whol host if problems, including people assuming it was an up market fine dining place.
It wasnt, it was reasonably priced greek/Cypriot restaurant. Very laid back and relaxed. People actually complained a couple of times that we shouldnt be no.1 because it wasnr fine dining.
We never pretended we were.
It really pissed off the resturant up the road though. I ended up going up and ckeating the air with the owner.
But I do agree that you cant trust all reviews. I only look at reviews if there are a lot and just look at the general trend.
On the flip side, some people can make horrible reviews up for no reason. The restaurant up the road, tried that as well, giving us fake shit reviews.