The whole thing demeans genuine mental illness, medicalises life’s normal ups and downs, and plays into the hands of big pharma
Totally agree with this. I worked in residential MH 20 years ago and I'm now back working with MH services, and I don't see a big difference in those suffering from severe MH diagnoses.
However, it seems now that the moment someone feels low, they suffer from depression. The moment that depression affects their life, it is labelled as severe. Same with anxiety. Kids worried about exams, that turns into severe anxiety. Feeling uncomfortable around strangers, it's social anxiety.
The problem is that we now live in a society of avoidance rather than confrontation. If something doesn't make us feel great, it should be avoided at all cost, not appreciating that it is by confronting our fears that we learn to become resilient.
Nowadays, it's cool to be a victim. You get much more attention as such than by showing to be resilient. Not only is it not helping society, but it's taken away attention and funding to those who genuinely do suffer from severe MH issues.
I don't agree though that mindfulness is a waste of time. Mindfulness is exactly that, dealing with normal day to day stresses and anxieties, learning to take control over how they impact on us and doing something about it rather than considering ourselves victims of feelings that we can't possibly control and requires magic intervention from someone else.