To think Sainsburys are stereotyping?

[rachrach2]

I went to look for some running clothes today on Sainsburys' website for my daughter - in the boys' drop down menu it has 'sports and active' - the girls' equivalent is 'ballet and dance'. Sainsburys response is that they've monitored customer feedback and find this best helps the customer find what they want.

AIBU to think this is so stereotypical and sexist? They do sell some clothing suitable for running but even then a lot of it is described as dance attire even though it's suitable for a lot more than just dancing in.

YADNBU. This makes me mad. For those of you that are saying it is not a big deal well it is. It is this kind of stereotyping from birth that means society treats and talks to girls and boys differently and this has a massive knock on effect. See Gary Wilson on why boys dont achieve as well at school. He argues that it is precisly becaause of the way we treat boys and girls differently and sterotype them into soft and tough etc. I agree that they should just be labelled children's clothes. Toy stores annoy me too labelling the aisles girls toys and boys toys. WHY? When My Dd was little she wore a mix of clothes but then she got to a certain age and started saying things like those are boys shoes etc. So would not weat them. She did not get that from anyone in her family. Grrrr. If a boy wants to do ballet it can be hard enough as it is without having this stupid kind of segration on a major supermarket website.

That's awful.

Gender stereotyping makes me so cross. Yet people buy into it... why?
Why do people still dress girls in twee impractical clothes and boys in clothes they can play sport in? Why make young girls aspire to be pretty rather than sporty? The highstreet is terrible for this. Trying to find clothes for DD that aren't floral, lacy, sequinned or decorated with bows/ribbons/cutesy pictures is difficult. Even leggings have frills on the hem, and tshirts have elasticated capped sleeves to look girly. The choice of clothes available for girls still reflects the attitudes of the 1950s.

Milton there absolutely is a clothing alternative of the let toys be toys campaign. It's called let clothes be clothes.

Fabulous! I'll find them on fb and twitter and give them some support. Maybe Op can contact them with her experiences.

Yes it is stereotyping, very poor from.Sainsbury.