I have been an EE customer for about 10
years. When I last upgraded (Dec 2016) my
new contract included an option to upgrade after 12 months, with what is termed a ‘trade-in’ of my current phone. I would have to sign a new 24 month contract.
I always look after my phones and normally upgrade every 2 years, selling my phone and using that to pay the upfront cost of my new phone.
I have just been into an EE shop to look at my 12 month upgrade options. I looked at 2 phones, for both I would have to pay the upfront cost and my monthly payments would be higher. Both offers are exactly the same as if I were either a new customer or at the end of my existing contract. Am I really not understanding the ‘trade-in’ part by thinking that by giving them my existing phone for which I have paid at least half the cost of and being tied in to an extra 12 months should entitle me to some sort of discount?