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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

To wish Muller Corner would stop the yogurt on the nose gag now!

42 replies

TrivialBlah · 25/05/2016 23:39

It does nothing but annoy the hell out of me now! Just STOP IT!

I know, I DO need to get out more.

OP posts:
SlimCheesy · 27/05/2016 10:42

That's what I get annoyed about too wit. I say ' That bloody stupid woman has totally destroyed all that hard work and we are meant to think it is CUTE???? !!!!!!! '. Usually swearing accompanies.

I refuse to by muller too now... I have a visceral reaction to the tubs!

SlimCheesy · 27/05/2016 10:43

Drop you are probably totally right. God. How - icky.

ssd · 27/05/2016 10:44

I hate these adverts too

BreakingDad77 · 27/05/2016 11:03

I thought it was a poor mayonnaise on the trouser type gag Blush

thecatfromjapan · 27/05/2016 11:18

DropBear I have a horrible suspicion we have the French to blame for this sexualisation of yoghurt. Several commentators on/explicators of French culture have written about the French cultural equating of yoghurt with sex and the consequential 'sexying' of French yoghurt advertising.

In the UK, we tend to see yoghurt as a. children's food b. a bit healthy c. a non-pharmaceutical remedy for thrush. None of these easily equates to sex.

Perhaps it the old cliche of Uk people/women being very pragmatic and a bit too straightforward has some basis? Perhaps this is why we don't really 'get' the sexiness of yoghurt?

I think it may be a true cultural divide - and it leads to adverts that are baffling (and annoying) when transmitted on UK TV.

ShatnersBassoon · 27/05/2016 11:22

It's hilarious. Such sophisticated, intelligent humour. She makes Leonard Rossiter in the Cinzano ad look like an amateur. It's comedy gold. I want to see it every day, several times, for the rest of my life. A blob of yoghurt on the end of the nose will never get tired.

thecatfromjapan · 27/05/2016 11:31

Witchend I wonder about the supposed truism of 'all publicity is good publicity'.

I don't buy Muller yoghurt if I can help it. It's actually quite hard not to because over the last twenty years, a lot of smaller yoghurt manufacturers have disappeared from the shelves of supermarkets.

There was one Muller product I did buy (Vanilla fromage frais) but that's gone. I wouldn't buy one of their jam things: it's ersatz junk.

Oddly enough, the advert now serves to reinforce this opinion of mine every time I see it.

It occurred to me the other day that I am probably not alone in this. As advertising has increased, my suspicion is that people's interaction with it has perhaps changed a little. I wonder how many people become deeply resentful of some products because of the ubiquity of the advertising. I suspect there are quite a few.

As I said before, one of the most annoying things about Muller is its ubiquity. Fuck knows why they bother advertising. There is so much Muller on the shelves of supermarkets, I suspect they have a marketing policy similar to the Godfather. I think the Manager of our local Sainsbury woke up to find the head of his pet dog in bed with him.

Flumplet · 27/05/2016 11:46

YANBU. My 4yo can eat a yoghurt without getting in to that sort of pickle. They need to drop it.

Champers4Pampers · 27/05/2016 13:53

YANBU

I wish shirtswinger would just bog off back to the USA & get off my telly.

piddleypower · 27/05/2016 16:20

YANBU. But then I don't like "cute" pictures of children with food all over their face.

I hadn't thought about the sub-text of what the gloopy white stuff on the face was meant to represent!!

Thankfulforeveryday · 27/05/2016 17:58

Jesus they have to be the most annoying ad on the telly. It gives me the rage!!!!!

Libitina · 27/05/2016 18:34

YANBU

It wasn't even funny the first time either.

happyjoejoe · 03/05/2017 07:13

Its perthetic talk about dragging a gag out dry try sumet new sumet that will make people laugh its just like the soaps they drag things out to long and people get annoyed and bored it dosnt make u wana buy as its so annoying .

MyOtherNameIsTaken · 03/05/2017 07:48

So is finding a zombie thread.

Harriet60 · 12/06/2019 21:58

Amazed to see Muller are still flogging this dead horse in 2019. The stuff is clearly that awful Shertzinger wouldn't eat it. And if they think an infuriating ad is still an effective one, I never buy Muller product because of it.

DontGoIntoTheLongGrass · 12/06/2019 22:04

It may be doing the job that we're all talking about it but it sure doesn't make me want to bloody buy any!

DH says you vipers need to leave Scherzinger alone. He loves her and her yoghurty ways Hmm

Me I hate the magnum adverts. I have to change channel as the crunch when they bite into it gives me rage for some reason...

Anarchyshake · 12/06/2019 22:34

We fucking hate it. We both have ocd. It makes us both cringe. It makes me wipe at my nose for some reason.

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