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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

Adverts that don't make sense, i.e AO

101 replies

XIIILC · 19/10/2015 19:26

First off, I'm sure AO are a great company, but the advert where the woman is saying about her daughter needing to bake a cake for school fayre and finding her fridge freezer broken annoys the heck out of me. How on earth does that stop her baking? It's not like they're cooking in the fridge. And when she smells the milk, and pulls a face. How the hell long do they think people keep food for?? The fridge breaking doesn't instantly render the food unusable. Even if the food was unusable they could just nip out to buy the ingredients, they don't need the fridge straight away to bake a cake. The advert just doesn't make sense!

I know it shouldn't annoy me this much but it does! Its like a dulux advert a while back where they painted a large room with a teeny tiny can of paint, it would never have done it all >.<

Yes I know, I need a life

OP posts:
MiaowTheCat · 20/10/2015 10:31

This reply has been deleted

Message withdrawn at poster's request.

Marue · 20/10/2015 10:33

I've worked for AO.

They are one of the most cutting edge retailers in the world and lead the way where others fall behind. Look closer.

paulapompom · 20/10/2015 10:34

Arrrgggghhhh! Just seen Bon Prix (it's me ). Wife/partner buys new knickers for a date with her bloke, while keeping up a running commentary. When they are out he is eyeing up an OW, so in the commentary/poem she says 'hey hes taken, this one's all mine'. I repeat aaarrrrrrrgggggghhhhhhhh!!!

TheSilveryPussycat · 20/10/2015 11:13

That ad with the crying baby, magically lulled by screen? If I were the mother, I'd be giving the evils (although I doubt baby would be lulled in the first place)

EdgarAllenPoe · 20/10/2015 11:19

The Lotto ads where they say 'Don't let it be them'.

That's not how winning the lottery/probability works. You don't make someone else less likely to win by winning yourself. You just split the jackpot, meaning you would also get less prize money, but they would have still won too. I find them funny as ads go (especially Noel proclaiming 'I'm not a monster') but they don't make any sense!

EdgarAllenPoe · 20/10/2015 11:29

Oh yes the crying baby on the bus. Am I heartless because I find listening to Dora the Explorer more annoying than the crying baby? It's just a baby, and there's a good chance he will eventually stop. But Dora? She drives me nuts and can drone on indefinitely!

gamerchick · 20/10/2015 11:31

Well to be fair it was pretty obvious the crying baby was originally watching the screen, had it taken away so he would cry and then given it back.

What is that even advertising anyroad, broadband?

MummaV · 20/10/2015 11:36

The AO advert annoys me because even if they deliver the same day a fridge freezer needs to stand for at least 4 hours before plugging in and then needs to come to temperature. It would be of no use on the day!

CaptainKit · 20/10/2015 11:43

Edgar beat me to it - that bloody Lotto ad just makes no logical sense. The only way I could in any way affect Noel, Lawrence or Katie's chances of winning would be if I picked exactly the same numbers as they have, and then those numbers came up. All I would have done in that case would be to share their prize, so they could still do a cut down version of their wicked scheme. My buying a ticket in no way lessens their chance of winning. It's not a raffle!!!

This makes me quite unreasonably furious; advertisers misusing maths for their own nefarious means!

EdgarAllenPoe · 20/10/2015 11:45

EXACTLY CaptainKit! You phrased it so much better!

lizzydrippingsghost · 20/10/2015 11:49

the advert where the man and woman start to kiss and the directer says stop (words to that effect) and they go to kiss again and the same happens again and again and in the end they just snog. i think its for river island.
i have no clue what this as got to do with selling clothes

SDTGisAnEvilWolefGenius · 20/10/2015 11:49

"The cleaning ones, does anyone ever actually let their home become such a total shit hole before they reach for the Cif? Its like 5 months of grime and filth is allowed to build up, taps are clogged with limescale, and then they suddenly decide to get houseproud."

Erm.... Blush

The ads that rile me the most are the 'Giving Extra' ones - Halifax, I think - "Oh, MrVoluntaryFootieCoach - you are a wonderful person, giving Extra in your life, so we will Give you Extra, when you switch to our bank account".

OK - WankerBank - how are you going to decide who gives Extra and Deserves to Get Extra Back? Is there going to be some process involving interviews and references from all the people I have helped in my job/voluntary work? Or will it just depend on whether I have money I want to bring to your bank, and actually you wouldn't care a jot if I had got it from grinding the faces of the poor or selling my grandmother?

MorrisZapp · 20/10/2015 11:49

I have never heard of AO. Is it a protestant thing?

FuglySandals · 20/10/2015 12:19

There is an advert for Kilner jars with useage suggestions for their jars. One is to fill it with layers of salad and take it to work for lunch. Fill a heavy glass jar with salad and put it in your handbag. And what does one do when one wants to eat it? Dump the lot out on a plate? Because you couldn't get to the layers at the bottom easily.

I can't believe they think they're improving on Tupperware lunch boxes.

UncertainSmile · 20/10/2015 12:20

I hate the Flora one where the wife is blithering on about Ivor's cholesterol levels.

After the magical qualities of Flora he finds out it is down to 5.0. The wife is all emotional and close to tears with gratitude. Ugh.

Yes, exactly. Because if their cholesterol level is ok, they're both going to live forever of course.

SistersOfPercy · 20/10/2015 12:21

I do love the Amazon one with the little boy and the Superman suit. Mostly because he's so bloody cute and reminds me of a friends little boy.

The AO one I can't forgive for stealing a Ramones song.

WindyMillersProbationOfficer · 20/10/2015 12:28

The Natwest (?) one where the couple essentially get a mortgage to shag in peace. As told by their insufferable son.

(Also I know it's not on anymore but I have never hated an advert as much as I did the Hive one. I could feel bile rising up inside me whenever the first whimsy bar of twee came on.)

Floralnomad · 20/10/2015 12:28

Adverts that are giving me the rage at the moment are the Amazon one mentioned above , completely nauseatingly awful ! and the Virgin broadband one with the girl and woman looking at the 'women who have achieved ' - yes let's put Paloma Faith and a women's footballer up there with the suffragettes because they've all moved the world forward .

UncertainSmile · 20/10/2015 12:35

The thing that pisses me off with advertisers is that they think we're all stupid. They also have a long history of ripping off other people's ideas and then congratulating themselves for being wonderfully creative, the Cocaine-addled fuckers.

experiencedhider · 20/10/2015 12:43

I like to amuse myself by imagining the AIBU thread by the baby's mother in the Vodafone advert (I am quite easily amused).

MaxPepsi · 20/10/2015 12:44

I hate the red cross advert, to my brother I leave my car, to my wife and children blah blah blah
What they don't tell you is they will force the sale of property at an undervalued price when the family are not ready to let go just to get their hands on the money! grr!

JessieMcJessie · 20/10/2015 12:55

Floralnomad isn't the point of the Virgin "inspirational women" ad that the little girl starts off looking at footballers and pop stars and her Mum then builds on that interest and guides her to research more and learn about other women who have made (even) more of a difference to the world? I don't think there is any attempt to equate the achievements of the different women.

UncertainSmile · 20/10/2015 12:57

The point of the Virgin ad is only to flog Virgin as a brand; they aren't feminist crusaders, they want your money. That's all. They're cynical cunts

Pipbin · 20/10/2015 12:58

I'm going to be really pedantic here and just mention it's EDF with the dancing poo/flame thing and not E-On

Well that just shows how pointless the ad is. We all agree that it is a dancing poo but none of us remember the company.

And AO might be the best company in the world who will drop a new fridge through the skylight from a helicopter it doesn't make the advert make sense.
Nothing you need to make a cake needs to be kept in the fridge and even if the milk had gone off then getting a new fridge won't get you any more milk.

MrsCaecilius · 20/10/2015 13:01

EDF dancing poo - I will never understand that. Can you imagine the brainstorming session they had:
"So, any ideas of a character that embodies our brand and that will make people change to EDF?"

....silence...

"Anyone??"

"Errr... how about a dancing poo?"

"Brilliant! Massive bonus that man!"