AIBU?
Ymre Stiekema photo
Happy36 · 31/07/2015 15:55
What do we make of it?
I am not sure what I think yet.
My first thought is why is she photographed wearing a bikini while jogging with the pushchair but the male model gets to wear shorts and a T-shirt. Shouldn´t he be in Speedos or she be in running kit?
Givemecoffeeplease · 31/07/2015 20:25
www.vogue.co.uk/news/2015/07/28/ymre-stekiema-bugaboo-photo---picture-of-model-and-baby
Total fail by Bugaboo I reckon. ffs
steff13 · 31/07/2015 20:38
If they're trying to market the stroller to women who run, it seems like they would show a woman in actual running gear. I've never seen anyone running in a bikini, unless she was on the beach. That said, it's not really something that I can be bothered to be upset about.
ElkeDagMeisje · 31/07/2015 21:07
Its a similar running outfit to what you see top runners wearing on the track (male runners always wear shorts and vests, not crop tops), and would be normal in many parts of the world e.g. Florida.
I guess Bugaboo pictured her because she is a actually a new mother.
I'd be more concerned about her heel striking, even with that physique, she's never going to be fast.
Mrsfrumble · 01/08/2015 00:02
As others have pointed out, her daughter is 2, so she's hardly newly post-partum. And she looks like that because her job depends on it.
At least the image doesn't come with one if those shitty "what's your excuse?" captions. They really piss me off because of their failiure to recognize that some women may have other priorities and interests than getting a six pack. I'd quite like a six pack, as I'd quite like a Phd and to be good enough at sewing to make my own clothes. But evidently not enough to put in the required effort, and I don't need to make excuse myself to anyone.
Anyway, back on topic... I own a Bugaboo, and it's a great pushchair, but with their designer collaborations and advertising they focus waaaay to much on "pushchair as an aspirational lifestyle choice" when their selling point is actually good design and quality.
chocolatechippigsDOfly · 01/08/2015 00:39
I'm trying to imagine seeing a woman running in a small bikini in my local country park. No, just won't work.
As pp said, they could probably do with a different image for the British market.
I do think she looks awfully thin, but offended, why would anyone be offended by it?
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