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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

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Original poster

To find the new weight watchers ads are a bit..

25 replies

Bflat · 10/01/2014 21:35

One woman says how she is closer to her daughter since dieting with her ww app, she looks like she might snap?.

Another woman comments about how her husband noticed she is so happy now, she looks a bit unhappy, he is mowing.

They Remind me of a chilling start to a thriller. Or is it just me?

OP posts:

Alisvolatpropiis · 10/01/2014 21:36

It's just you.

The woman with the "daughter" looks like a normal slim woman.

Original poster

Bflat · 10/01/2014 21:41

Oh.. Ok!

OP posts:

Darkesteyes · 10/01/2014 21:43

Its a bit emotional blackmaily.....lose weight and you will end up closer to your daughter #sexismdetox2014

honeybeeridiculous · 10/01/2014 21:46

I agree OP, I hate those ads but that's cos I'm a fat cow who can't be arsed to lose weight

TawdryTatou · 10/01/2014 21:48

DP has turned to me open mouthed in shock twice tonight.

After the daughter one he announced "Women! Lose weight or your daughters will hate you!"

Original poster

Bflat · 10/01/2014 21:52

I suppose learning good foods naughty foods with your daughter is a nice way to bond..

OP posts:

Viviennemary · 10/01/2014 21:53

This mother daughter one has just been on. It's really giving a very stupid message.

Whiskwarrior · 10/01/2014 21:56

I haven't seen the new ones but they surely can't be any worse than the Patsy Kensit one:

'Look how much I've changed!'

Erm, no love. You appear to have lost about 2lb (tops) because you weren't overweight to begin with and you look exactly the sodding same as you did 10 bleeding years ago. Now fuck off and let me eat this entire box of chocolate fingers in peace.

Not that I was bothered by it at all...

lekkerslaap · 10/01/2014 22:00

The second one is a bloke, isn't she?

Birdsgottafly · 10/01/2014 22:02

I have lost nearly three stone, I hadn't ever been much overweight since the last two years.

Shopping with my middle DD, particulary, is a better experience. I try on clothes in the same shops, it helps that she has turned 18 and we can have a meal and drink together.

If you enjoy clothes, it is a bonding experience.

I did it with my own lifestyle change, I have done WW after pregnancies.

If you aren't happy being bigger, losing weight and feeling better once you cut out the crap, makes every part of your life better, well almost.

You can't make a lifestyle/diet advert without offending/upsetting someone, same with anti-smoking/drinking.

ineedanexcuse · 10/01/2014 22:06

Im sure shes a very nice woman but I cannot stand 'Dorothy' . I dont ever listen to what she is saying as Im too busy being annoyed by her .

DH said she is not real and has never been fat in her life.

He can tell apparently. He is a skinny himself so has no axe to grind.

wyldchyld · 10/01/2014 22:12

I loathe those adverts. Both myself and DM are plus size women who are trying to loose a bit - and are succeeding - but both find the ads insulting. So your daughter is so shallow she wasn't close to you when you had a few excess pounds? Be ashamed of yourself, advert woman, for raising a shallow daughter. My DSis is stick thin and fashion obsessed - my DM and her get on like a house on fire.

fidgetsnowfly · 11/01/2014 00:25

I was unhappy that the advert was shown during the trailers to a kids' film I took the DC to last week.

bebanjo · 11/01/2014 00:42

Of course my DD and myself have not yet managed to bond, dispite, breast feeding, reading every night, camping in the back yard, going to the cinema, theater, going on holiday ect ect.....
When I get to be a size 10 then we shal bond and then she will love me.
I am a bad mum.

magentastardust · 11/01/2014 00:52

and the one where the husband now likes his wife because she has lot weight.

swingyourpartnerroundandround · 11/01/2014 12:36

I think most of you are missing the point of the advert.

It's not about "if you're overweight you won't be close with your child" - "if you're fat your child will hate you".

It saying that before that the mum made it all about the daughter when they went shopping, but now it's an activity that they both share and participate in which in turn has brought them closer.

Difference between being or spectator and participating.

swingyourpartnerroundandround · 11/01/2014 12:40

and the one where the husband now likes his wife because she has lot weight

Again missing the point. He loves his wife regardless of her size, but she lost weight for herself and it gave her back the confidence she once had. He likes the fact that his wife is more happy.

nearlythere22 · 11/01/2014 16:51

Its adding an extra incentive for people to start losing weight. As an ex-overweight person I can understand some defensive attitudes but the sentiment of the advert is in the right place. Being overweight is unhealthy and can be a barrier to doing things with the people you love - i.e. shopping, exercise etc

CaffeinatedKitten · 11/01/2014 16:56

I enjoy shopping with my children thanks. Being a beached whale doesn't impede that. But thanks for the condescension WW and WW devotees, I'll be sure to avoid you if I ever fancy a change of pace, couldn't be doing with that kind of attitude on a weekly basis:o

GlitzAndGiggles · 11/01/2014 17:18

I know what you mean OP! She does look rather skinny

NorksAreMessy · 11/01/2014 17:52

swing you are right in saying that those were the intended messages in the adverts
HOWEVER
What a lot of us are seeing is the (possibly?) unintended message that unless you are thin, your husband and daughter won't love you as much.
This is not a message saying 'lose a bit of the lard and you won't sweat going up stairs' or 'step away from the chocolates, lumpy, and you might live a bit longer'
No, it has conflated thinness and love, and is especially worrying as one reason for reaching for the lardy cakes is a feeling that you are not 'good enough' in some way, and some overheating has been linked to low self esteem. To link the two in this way is unpleasant and possibly counterproductive.

But it might well persuade people to buy their overpriced and disgusting meals, so that people will love them

Grrrrr.

Pixel · 11/01/2014 18:02

Sorry I was reading that very interesting post, honestly I was, and then I saw 'lardy cakes' and can now only remember blah blah LARDY CAKES blah blah .

SkinnybitchWannabe · 11/01/2014 18:06

Im on Slimming World and I've got sons!
I've lost 4st but the only way I'm closer to them is there's not as much boob getting in the way when I hug them....does that count?

sunshinemmum · 11/01/2014 18:20

This reply has been deleted

Message withdrawn at poster's request.

bebanjo · 11/01/2014 22:44

I think most of you are missing the point of the advert.

It's not about "if you're overweight you won't be close with your child" - "if you're fat your child will hate you".

It saying that before that the mum made it all about the daughter when they went shopping, but now it's an activity that they both share and participate in which in turn has brought them closer.

Difference between being or spectator and participating.

I think WW are missing the point, out of the thousands of things a mother and daughter can do together clothes shopping has brought them closer. Apart from the quite shallowness of this as an activity to share, if it's the most dominant, most memorable in the relationship then I wonder how any mother daughter relationship might fair if one of them were blind, an amputee, paralysed? Presumably they would never know the fulfilling closeness of trying on clothes in a shop and saying if they like it or not.

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