I am not actually sure if i IABU or not actually. We won a EH card in a raffle and have used it a couple of times. Certainly not complaining as we have had two lovely days out so far. However we did notice that the places where we went (both castles in the south east) didn't have any playgrounds or interactive activities for children.
I can sort of see why they don't as they don't always have space for that and maybe don't want to encourage loads of kids running riot, wrong ambience etc but I can't help thinking they would actually make more money if they were a little bit more child orientated.
As i say, i'm a bit undecided because DD loved both places and was pretty engaged with both of them but it would have been nice for some sort of play area. There was a lovely walk and gardens in the place we were in today but would have been nice to have a bit of a chill out while DD burnt off some energy in the playground. Of course we would have then spent the whole time we were there saying "ok ok, we will go to the playground in a minute"
I think that EH would make more money from members by making the places more worth returning to for midweek trips, last minute things where you might not look round the whole thing but go for the playpark, have tea in the coffee shop etc if they provided these things.
Maybe im just very uncultered common