Basically I'm here to "name and shame" one product and to ask for your similar experiences. I grew up near a Safeway store and my mum often bought their own brand stuff. When presented with Heinz baked beans, my brothers thought they tasted funny!
Last weekend I bought Tesco's version of a Magnum (choc ice on a stick) lolly. It's called Chocolatino, three for £1. Literally inedible Weirdly chalky and went in the bin. I would have taken them back if I could work out the logistics of returning an ice lolly. Maybe I was BU to expect something decent at that price? Surely their own brand stuff should almost be a loss-leader, to get you into the store?