I agree in part we downshifted from brands to own brands.
then down to their value range.
some value stuff is awful
things spring to mind value cereal grim.
kids dont mind value ketchup they cant tell difference.
value beans and value tomatoes-lilds /aldis own better and only few pennies more.
we use lilds formil powder think its won a a which award and its great easily as good as branded.
Also fan of lidls nappies.
value wipes are ok
I never buy value meat-sainsburys basics fish ok.
I do try to buy branded butter on offer.
prefer supermarket sqauash as double concentrate.
prefer branded crips.
Only drink coca cola.
aldis magnum washing up liquid as good as fairy
aldis copies the look of brands so loomk same as well know brands some are ok.
aldis london company soup as nice as covent garden.
aldis/lilds fresh meat all british and red tractor get free range chicken for 4.99.
The special k red berries not as nice- the waitrose version better as is m&s one .
Oh doesnt like the champion aldi oven chips I think they as good as mcain.
The muller corners are ok however they normally same price as muller corners when on offer.
often buy cathedral city as on offer we do like mature cheese.
buy milk from lilds/farmfoods as tastes same as other brands.
bread unless its premuim supermarket we warbertons fans but try to buy reduced or on offer.
Gone off cadburys since kraft took over they ruined it.
we dont buy many brands these days.
we prepared to give other stuff a go and if dont like we dont buy again.