Not sure aggrandising is the correct word, I'm sure someone will correct me if not.
I am referring to the relatively new practice of a simple concept being given a snappy new name, particularly in the area of child rearing.
On Bedtime live last week the presenter announced they would be using the 'rapid return' technique. So putting the childback to bed when s/he gets out then.
I read a thread on here a while ago where a DC has 'sensory issues'.Oh dear that sounds awful I thought. But no it basically means said child doesn't like getting their hands dirty. Ditto numerous threads about 'high needs' babies. I can't imagine anyone of our parents generation ever using such a term to describe a baby who cries a lot.
AIBU to wonder why we need to put an important-sounding label on the most trivial things?