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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

When did the DM become the Daily mumsnet?

20 replies

DoingitOnTheRoofTopWithSanta · 12/12/2012 17:07

Seriously what the hell is wrong here? is Daftpunk back?

OP posts:
JoanByers · 12/12/2012 17:22

the daily mail is the world's most popular online newspaper.

get used to it.

Goldenbear · 12/12/2012 17:22

Absolutely! I got called a lentil weaver recently for daring to have what was deemed an 'alternative' opinion! I am nothing like a lentil weaver but I'm definitely not a DM reader.

Stuffingballs · 12/12/2012 17:23

for Joan

Pandemoniaa · 12/12/2012 17:23

It might get a lot of visitors but never confuse this with popularity.

Goldenbear · 12/12/2012 17:24

JoanByers, God help us all if that's the case!

HECTheHallsWithRowsAndFolly · 12/12/2012 17:32
Grin
JoanByers · 12/12/2012 17:34

It is the case.

And of course it is popular.

And it's not the same publication as the print paper either. The Daily Mail online has its own staff of journalists, including a permanent Hollywood staff, essentially devoted to gathering 'celeb twaddle', which it mixes with its more usual print stories of 'immigrants flooding Britain'.

This is a very successful formula, it's what people want to read.

www.slate.com/articles/business/moneybox/2012/02/daily_mail_new_york_times_how_the_british_tabloid_became_the_world_s_most_popular_online_newspaper_.single.html
www.bbc.co.uk/news/magazine-16746785

If you look at some of the stories in the Daily Mail they are very viral. They might have appeared 2 weeks ago in the Hartlepool Gazette and been chortled over by half-a-dozen northerners, but the Daily Mail picks it up, puts lots of big photos on it and for the rest-of-the-world that didn't read about it the first time, the story is great social media bait and gets shared on sites like this.

These millions of DM online readers (most of whom won't read the print publication, which is not even the same product), of course many will be mumsnet users.

HollyBerryBush · 12/12/2012 17:35

I hate newspaper snobbery.

Pandemoniaa · 12/12/2012 17:36

I'm sure that Mr Dacre will be very pleased with your work today, Joan.

JoanByers · 12/12/2012 17:39

I mean just look at this piece of flamebait: www.dailymail.co.uk/news/article-2246692/Killjoy-PC-halts-pre-school-nativity-play-order-parents-cars.html

It's written tongue firmly in cheek about a hot button issue of school run parents parking like cunts, and it has got 2175 comments plus its own thread on Mumsnet and no doubt many other sites as well.

It isn't news at all, but it's interesting, and there are lots of pictures, titbits such as the fact that school costs £4,860/year and quotes from cuntish parkers.

The whole thing is genius.

Anniegetyourgun · 12/12/2012 17:44

What's wrong with newspaper snobbery?

HollyBerryBush · 12/12/2012 17:46

It reminds me of the sketch 'I look down on him'

newspaper snobbery is just another form of class snobbery - not that anyone would admit it.

Oblomov · 12/12/2012 17:54

Nice 2 Ronnies sketch.

Oblomov · 12/12/2012 17:56

Daftpunk back? Really Wink Oh back to the good old days, when I met her at one of the MN Christmas party's -
Wink

MadSleighLady · 12/12/2012 18:00

I love how every now and then with the Daily Mail-o-Matic you get a headline that really could have been in the paper.

ouryve · 12/12/2012 18:03

JoanByers - it got a slot on Jeremy Vine this lunchtime, too. One of the parents involved rang in and didn't exactly say anything to gain any sympathy.

SirEdmundFrillary · 12/12/2012 18:05

I don't think criticising the Daily Mail is to do with class snobbery, I think it's to do with people being fucked the hell off with that paper's nastiness, particularly to women.

I don't know what the OP actually refers to but I blurged this out anyway.

DoingitOnTheRoofTopWithSanta · 12/12/2012 20:20

the daily mail is the world's most popular online newspaper.

Reading the comments on the mail and fb friends posting links I realize this is probably due to the mail online having a massive American following. For people who feel Fox news is just a bit too liberal.

I love the Dan and Dan video!

OP posts:
lovelyladuree · 12/12/2012 20:24

I treat myself to The Times today and it was equally vocal about immigration, but they say it in a much nicer way and I like reading the Court Circular.

FatherHankTree · 12/12/2012 20:46

The problem with the DM is that 'Insidiously, but hugely successfully, the newspaper sells itself to the demographic it despises most -- women'.

That was taken from this article: Anna Blundy

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