Fairy's advertising is stuck in the 1950s!

[TartyMcFarty]

According to the advert I've just seen, a mother's role is to stay home washing the dishes so that her male children can become Olympic athletes. Erm, why can't she be out on the track showing them how it's done?

Can anyone recommend a different brand of dishwashing liquid?!

I feel oddly relieved these ads make everyone else go all stabby too.

It's no wonder many men don't do equal share of the housework regardless of whether their partners work.

It's also so patronising to men, I seem to recall the same type of ads often portraying men as useless and X product can make the cleaning job so easy even a man can do it.

I think the Philadelphia one is pretty insulting to women, too.

Please tell me no-one in RL uses that revolting recipe for macaroni cheese - please!

I was raging about this advert to DH this morning :o

having seen the link you've just posted houseofmirth I am actually feeling quite murderous.

Is there any way we can complain about this without coming across as a bunch of screaming harridans? I am now going to be forced to boycott P&G, at least until this ad campaign is over. which is a fucker, as I use a lot of their products at the moment.

I thought the whole point of the Fairy ads were that they were post-feminist ironic.... Anything's better than the other two methods of advertising cleaning products which are a) 'Stupid' men needing products that are easy to use and b) 'Busy' women needing products that are easy to use.

Post feminist ironic - my hairy bollocks they are If that's how they're dressing it up they must think we're fucking stupid.

I noticed the Philadelphia ad too 'three fussy boys'. Boak.

Does anyone else remember the advert about some meat product like fridge raiders or something, it used to give me the fucking rage.

men were beating the table (in time to the theme tune) because they were hungry and it was women running round the supermarket to get these meat snack things and serving it up for the men.

If they are that hungry then get your own fucking tea. It used to send me mental, the blokes banging on the table for their food and the poor women trying to cook it/shop for it quickly.

I nearly threw a bottle of washing up liquid at the telly when that ad came on the other day.

My husband was a bit pissed off too (because he does most of the washing up in this house....)

There is a joke with a punchline along the lines of "Now Hans that do dishes can feel soft as Gervais with a mild green hairy lip squid". Anyone know what the joke was?

...wanders off with a and a ponder...

I also can't stand the "P&G Proud sponsor of mums" adverts - so bloody patronising. Why mums? Because no-one else does the cleaning?

haaaa Never, I loved that joke in my schooldays! I think it was about two kitchen hands..named Gervais and Hans...argghh can't remember the rest!

Hans was soft because he didn't cook the squid after all?

it's as mad as Hawk Kestrel Man Hoovers In The Dark (OMD, for 80s fans) goes off subject loads, sorry OP

The shape of the bottle is actually better for picking up with slippy hands tho'.

I am another promoter of Aldi washing up liquid... seriously.. that is some good shit :o

I remember the ovenpride advert (I think it was) 'so simple, even a man can do it!' it was meant to be a bit tongue in cheek, but it really was fecking annoying. It got loads of complaints though and was taken off air - so there is justice in the world....

Also hate this ad. Where's the women behind the female athletes, the dads who supported their daughters to Olympic success? As if washing dishes nicely makes them able to run faster.

Aaaargh, almost as bad as Proud Sponsors of Mums. Apparently mums need sponsoring by domestic product providers, for what?