...in the sense of being a great big hairy problem which is really nobodies 'fault', just an unintended and unforeseen consequence of society getting richer.
...which is storing up huge costs (diabetes, heart disease and other health impacts) which will affect the poor more than the rich.
...and which will take serious changes in business, agriculture, transport, cities, lifestyles etc to turn around.
... and which we are in collective denial about, and have no idea what to do to seriously tackle it.
It was being in Tesco yesterday (about 80% of customers were overweight, stocking up on more of the food that got them that way) and then swimming (so many barrel shaped children and boys with man-boobs) that got me dwelling on this today.