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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

To hate the disneyland advert?

72 replies

superfanjo · 14/02/2011 21:13

The one where the kids are being told that they are going there. We don't have much money and probably won't have a holiday this year but this ad makes my kids stare at the screen with wistful looks on their faces...arrrgh!

OP posts:
Milngavie · 28/02/2011 17:52

Yanbu. Infinitude could ever afford a holiday to Disney and since this ad started Ds 2 (10yo) has asked when we are going as if we can go at the drop of a hat. Other Disney ads haven't bothered him at all.

Milngavie · 28/02/2011 17:54

Infinitude? It should read 'it's doubtful'

said · 28/02/2011 18:04

I can't believe that there are grown-ups on here who get choked up by this advert. Even as a child I never wanted to go to Disney World/Land.

SunshineisSorry · 28/02/2011 18:20

Really Said? That is exactly what the advertisers are counting on, because most parents crave that "magic" moment when their child is thrilled about something amazing, doesn't have to be disney land but its is marketed as such and it does hurt when you have to say no honey we can't afford it. Im talking disneyland paris, not the states, i woudlnt want to do the america one for some reason

bishboschone · 28/02/2011 18:38

my dd (7) saw the advert and I looked at her and said , do you want to go?...she paused and then replied Nah...she is more than happy with a pencil and paper. Wayy to much pressur on parents to take kids. I think all my friends want to take their kids and can't afford it . I have been quite a few times( pre kids) and liked it but would never go in school holidays ...cant think of anything worse.

Hulababy · 28/02/2011 19:24

We are lucky (although some people on here may not think so) as we have been three times to Florida and going again this summer. Have been to DLP too. We love it. DH was ever so sceptical before the first time but enjoys it and adores seeing D's face when we are there.

It is imo and ime, very magical when you walk through those gates. In a way I never thouht it would be. And the magic is still there on repeated visits.

Of course I enjoy seeing the real beauties of the world. I am fortunate enough to afford both types of holidays. They are not always exclusive to one another. What is wrong with enjoying both types of holidays?

Those saying the ad is ufair as they ill never get to go... well, when I was growing up it was something I could have never dreamt of even. It was so far from my life and reality it was untrue. I'd never been outside the UK bar a day trip with school to Bologne. But, things can and do change. Circumstnces can change. there is no reason to suppose that one day your children may well go, you twoo - if you want too. My parents have been (before us infact and with us since) and again. it was so far from the realms of possibility when we grew up - ut it can happen. never rule anything out and shut off possibilities for the future.

melpomene · 28/02/2011 19:30

BlueberryPancake, do you know for certain it is film of real people as opposed to actors? I thought they were actors but filmed in a fly-on-wall style.

Dh told our dds that the children in the ad are being tricked by their parents, and actually they are going to the dentist Grin

InPraiseOfBacchus · 28/02/2011 19:30

I'm very aware, watching the ad, that some people in suits who don't give a fuck about kids, parents, or money, sat around in a meeting room painstakingly constructing the best way to get people to part with their money in 30 seconds of screen time.

There's nothing charming or even real about this. It's designed with parents' insecurities in mind. It's designed with children's pester-power in mind.

strandedpolarbear · 28/02/2011 19:44

This reply has been deleted

Message withdrawn at poster's request.

BusyMissIzzy · 28/02/2011 20:44

YANBU. I love Disney, and Disney World, and Disneyland, but the advert is very 'emotional blackmail-y'. Onviously not everyone wants to go there, but I bet there are loads of parents who would love to be able to take their kids, but can't.

itssnotfunny · 28/02/2011 20:50

There was a competition where you videod telling your kids they were going to disney and the best reaction got a financial prize or a holiday to disney or some such - dh sat our kids down and told them and they jumped upand down all excited - of course he hadnt but the reaction was good and it hasnt cost us 6k to see such joy and we never entered the video because i was mortified he did it at all that said watching the ones on the advertt we would have won it Grin. He told them what he was doing it for in the end and the kids had as much fun as disney itself. i think we are going to norfolk this year. We are unreasonable Grin

SocialButterfly · 28/02/2011 20:53

Every time I see it I think fucking bunch of smug bastards - Im not bitter that my girls want to go and we cant afford it, relly! Blush

mozette · 28/02/2011 21:02

Every time I see it I feel very working class and proud - all the families look very 'yah' and middle class - none of the kids live in a high rise and not a tescos t-shirt to be seen!

megapixels · 28/02/2011 21:16

I think the ad is a brilliant idea, purely looking at it from the marketing angle. As a parent, it really annoys me. And it's not even that we can't afford it, just that we've had other priorities, other things we want to do. But after seeing this I have this feeling, deep inside, that it's something we have to do Blush. I Hate It. And this is me, I don't think the DC have even seen this ad!

megapixels · 28/02/2011 21:21

There's nothing charming or even real about this. It's designed with parents' insecurities in mind. It's designed with children's pester-power in mind.

Completely agree with that from InPraise. When I watch it I feel that I have to do this because soon my DC'll be grown up and the magic of this kind of thing will be gone forever.

Gleekfreak · 28/02/2011 21:28

It is just marketing, and obviously bloody good marketing at that! Will never forget my DD's face when she first saw the princesses-brought tears to my eyes. Saving to go again-with the deals on, have priced it that going for 2weeks to Florida will be cheaper than 1week in the villa we stayed in in Mallorca last year!

BlueberryPancake · 28/02/2011 21:31

It's not good marketing sorry. It's not. Good marketing campaigns are the ones that make you happy, make you smile, make you aspire to something. This makes many parents feel like crap - because your child turns around with tears in their eyes asking for something you do not want to spend money on. Yes, we do have money to go to disney, tomorrow morning, for a week, for two weeks. That's not the point.

megapixels · 28/02/2011 22:03

No good marketing is nothing to do with making you smile or making you happy Hmm. It is everything to do with making you part with your money.

hissymissy · 28/02/2011 22:16

YADNBU. I hate it too. I know, I know, it is just green eyed Envy, but do they really have to shove the fact that we are poor down our throats, while smugly making out that any one can go as it is only a matter of deciding to...

no we fucking can't, we are poor! Sad

OTheHugeManatee · 02/03/2011 13:34

"Dh told our dds that the children in the ad are being tricked by their parents, and actually they are going to the dentist"

Grin

That's several levels up from telling them the ice cream van makes that noise when it's run out of ice cream.

Grin
dexifehatz · 02/03/2011 19:36

I'd be pissed off that I was going to shitty Paris and not proper Disney!!!Altho' I would never take my children to a place designed and named after an anti-semetic Nazi sympatheiser...

JamaicaGeisha · 02/03/2011 20:12

I can't stand that advert. From time to time I think of giving up TV to get away from all the adverts.

Pulling on people's deepest emotions for money is disgusting.

Although I do love Disney, in spite of myself. Blush

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