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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

Paralympics ad on TV

282 replies

wahwahwah · 20/08/2010 13:49

...err 'I am a freak of nature'.

Um, the word 'freak' - I thought I midheard until it was on again last night. Am I being a bit 'PC' on this or is it really offensive?

.. DS is fascinated my amputees running on their blades. 'Mummy, can I do that when I am bigger?'

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Stretch · 20/08/2010 13:53

DH said the same thing.
I think it may be related to the fact they are superhuman very good at what they do, despite everything, but most people will probably just see the 'disability'

juicy12 · 20/08/2010 13:53

HAven't seen the ad, but isn't it supposed to imply "freak of nature" as in ridiculously fast/strong IYSWIM. As in Usain Bolt could be described as a freak of nature due to his incredible, unbelievable speed.

wahwahwah · 20/08/2010 14:03

I would have thought 'a force of nature' would be better.

I can now imagine little oiks yelling 'freak!' at anyone with a disability. Of course, my friend would insert one of her walking sticks in an oraface if they did.

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ChickensHaveNoEyebrows · 20/08/2010 14:04

I tend to assume all world class athletes are 'freaks of nature'

RunforFun · 20/08/2010 14:06

I hate the word freak.

sarah293 · 20/08/2010 14:07

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wahwahwah · 20/08/2010 14:24

How can you call someone it in a 'positive way'. 'You're a freak - I mean that in the most positive way'.

Maybe they thought because it is said by one of the athletes it's ok. It still rubs me up the wrong way. It's like when some friends of mine from Jamaica call each other the hideous-n-word then roar with laughter. I dive for cover as it is so horrible to hear from anyones mouth.

And god help anyone 'not of colouring' who calls me Ginger (or non-scot calling me 'Jock' for that matter).

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BarmyArmy · 20/08/2010 14:59

From Wikipedia: "In contemporary usage, the word "freak" is commonly used to refer to a person with something unusual about their appearance or behaviour."

wahwahwah · 20/08/2010 19:26

So if I yelled out 'Freak!' after Zandra Rhodes she wouldn't punch my lights out?

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sarah293 · 20/08/2010 19:27

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wahwahwah · 20/08/2010 19:30

I knew it!

It's a pity because I don't want DS to pick up that this is acceptable (so I try to divert him if the ad is on and the 'f' word comes up) - and he is fascinated by the leg amputees and their blades.

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ItsAllGoingToBeFine · 20/08/2010 19:32

The young people I work with often call me a freak. I choose to take it as a compliment meaning that I am interesting and unique Grin.

In all seriousness I think the advert is trying to make a point and turn around the word freak into a positive thing.

wahwahwah · 20/08/2010 19:36

It diverts from the real message. Ah these artsy marketing bods....

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MrsChemist · 20/08/2010 19:39

Urgh, I hate the word freak.

I've been called a freak a lot, and tbh, even if I loathe someone, I will call them every name under the sun before I call them a freak.

claig · 20/08/2010 19:39

they always do adverts like this. They try to shock the public. The ad campaign advisers often release adverts like this out, but I think they backfire.

StewieGriffinsMom · 20/08/2010 20:40

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BarmyArmy · 20/08/2010 22:48

It had the desired effect - we are discussing it and, frankly, what the athletes so depicted want to call themselves is none of our business.

Stop seeking to be offended and feeling the need to tell the whole fricking world about it, please.

thefirstmrsDeVere · 20/08/2010 22:54

We did a double take when we saw/heard it (me and OH).

Its designed to make the viewer sit up and take notice. The words are used by disabled athletes themselves.

If Usain (sp) Bolt said 'I am a freak of nature' would anyone be offended? He is in a way because he is so bloody fast.

This advert is sort of subverting all that stuff about Freaks being deformed/disabled/other in a bad way.

In this ad Freak is something else - freakishly fast/skillful/strong etc.

maryz · 20/08/2010 22:54

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maryz · 20/08/2010 23:00

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2shoes · 20/08/2010 23:04

yanbu
I wouldn't want anyone calling dd a freak...

2shoes · 20/08/2010 23:05

BarmyArmy shut up

claig · 20/08/2010 23:06

your DD is right. The athletes are told to say it by the trendy advertising execs. This is similar to the racism and sexism and anti-homophobic ads, where progressive trendies use shock words to influence the public. They think they are being clever, but in fact they are just perpetuating the stereotypes.

Glitterandglue · 20/08/2010 23:07

Intent is everything. The phrase, "Thank you," can become the most venemous utterance in all the world if said the right way. There are certain words I will choose not to use because I don't think they sound right coming from my mouth, e.g. dyke. But I am not bothered when my lesbian cousin and her fiance and friends use it. Nor when other straight friends use it - it's not meant to be insulting. And it's not just 'insulting' words that I treat this way - I cannot use the word 'willy' without squirming a little [even writing it irks me]. But it sounds fine coming from other people's mouths.

Insults only work anyway if the person who's receiving them allows themselves to be insulted. If you just shrugged it off and went, "Mmm, okay," people would give up on bothering to try to insult you pretty quickly.

Dunno, I just come from one of those families who cheerfully call each other every name under the sun and it's really just a veiled form of affection. You know I love you if I call you a complete bastard, sort of thing. It's the people I don't care about I'm polite to.

claig · 20/08/2010 23:10

but Glitterandglue, the insults are not having an impact on you, because you are not vulnerable. If you were vulnerable and different, then they would hurt you.

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