I wish there was someway I could find out how much cadbury's (or whoever owns them now) saves by using their current crappy recipe over the old recipe from say the seventies.
I am guessing the saving per bar is not actually that much and I wonder how many of us would be happy to pay the extra for a bar of the original recipe chocolate that used to melt in your mouth. I want it in the purple foil wrapper as well with the paper wrapper on the outside.
I never buy cadbury's anymore and I do wonder if they have noticed a drop off in their sales. I suppose youngsters who have never tasted 'the good stuff' might be perfectly happy with it.
Thankfully Lindt who I switched to a few years back seems to be putting prices up but keeping the chocolate the same. I love the mint dark and it's £3.50 in Tesco for an eight square bar so almost 50p per square.
Anyway I would just love someone from cadbury's to tell me what the price of making an traditional bar is v the money saving rubbish they pump out now.
Whatever the saving is it's not bloody worth it.