I remember with the launch of Channel 4 especially, there was almost a public health panic about how humans would cope with the 'overwhelming' visual and informative input of advertisements. There was real concern about the amount of adverts in magazines and on billboards - that it was 'rotting our brains'.
I think about this a lot, in particularly I'm conscious that even before I get out of bed, I've probably absorbed the same number of adverts and information that would have taken a month to do in the 1980s!
Does anyone else remember this?! It seems extraordinary now.