How can you tell how much people make from YouTube?

[Herewego25]

Just roughly speaking? And I don't mean look on Companies House as some of the ones I wonder about aren't in the UK. Does anyone know, for example, a channel with:
500K subscribers
Video views 200K to 900K
15K likes per video.
I don't know if these stats are relevant.

I guess I just wonder about their circumstances, how they can afford to quit the day job etc.

Thanks!

It's very subjective but with brand deals and about 8 videos a month Chat GPT estimates the above figures to be about 4/5k a month in us dollars.

following with interest!

It massively depends on how long the videos are - a 1h vlog is going to make much more than a 2 minute clip.

Ah OK! Most of the ones I watch are 30-45 minutes.

Around £2,000 per video at that length/500k views/subscribers (I believe, my information may be a little rusty!)

That's solely for the YT video though. You earn significantly more in brand deals or affiliate links.

YouTubers also often hold significant followings on other social media platforms, which can bring in even more money.

@LittleRedRidingHoody 2K per video??? Jeeezzz.

It would probably depend on how commercially successful the Youtuber is, what sort of deals they've managed to negotiate for their content, advertising etc.

Plus what expenses they've had and whether they've had to cover these themselves or if it's paid for by a third party - some content involves international travel so obviously expensive.

Likely how long is a piece of string, the percentage who make a good income from it is likely to be relatively small and many will have other sources of income, whether related to their Youtube channel or not.

Many successful youtubers will have taken years to get to that position or have an income that's very up and down/insecure, eg they have something that accidentally goes viral but it's a one off (a good example of this would be a mountain biker DP watches, most of his videos have tens of thousands of views at most, apart from the one where he bumped into King Charles while out riding - that's had about 5 million and he mentioned in another video that he's earned a relatively large amount of money from that video (didn't give details).

I’ve named changed to answer this.

you can look on Socialblade but it’s an estimate only.

I am UK based, one video per week, under 20k subscribers and the videos get between 16-35k views each.

From YouTube ads I make £100-£150 a month. It’s disgustingly low.

For brand deals I make anything from £500 - £2.000 per video.

I also have affiliate links to Amazon (my camera equipment etc) in my descriptions and make anything from £25-£50 per month.

Hope that helps a little

From YouTube ads I make £100-£150 a month. It’s disgustingly low

But I always wonder how adverts turn into sales, which would be necessary for it to be worth paying more than a very trivial amount to content creators? Surely just about everyone skips the advert as soon as they can without even looking at it? I don't think I've ever intentionally clicked on an advert on a website, social media or a video platform.

@YouTuber2025

Thank you for sharing! It's really fascinating.