I remember a member of staff in our local Tesco loudly chastising someone who had just moved a few steps in the wrong direction (against the one-way system) because they had forgotten to pick something up.
Apparently you couldn't get Covid if you went in one direction in there but could if you went in the other.
I also remember driving along a major trunk road near us and there were signs up saying "BEWARE, COVID 19" as if it was going to spring out of the roadside straight in front of the car!!
Madness!