TL;DR - this seems reasonable to me
I travel into the office once a month at the moment, as does my husband.
If I were to commute full time, the train would cost me £3.9k for an annual ticket, or just under £400 monthly. Car parking at the station would be £8.35 per day or £120 per month, so I’d be looking at around £5.5k cost just for travel.
Then there’s the cost of lunch, because there’s no way I’d be able to motivate myself to make/take a packed lunch every day. London prices these days, you won’t get much spare change from a tenner for a sandwich, packet of crisps and a drink, so that’s another £200 a month, so then we’re looking at about £7.7k (maybe shave £100-£150 off for the cost of lunches at home for the year).
Our electricity costs are minimal even with both of us working from home. Heating is the real killer, but that wouldn’t be any less if I were in the office, as my husband would still be at home with the heating on.
I’d also have to buy new clothes suitable for the office, as I haven’t been office-based since 2018 and have had 2 kids since then.
That’s all a net cost, so you then have to consider what additional gross income would be needed to cover that, which means looking at an additional £10k minimum before even leaving the starting blocks.
Apart from the financial aspect, I have two kids who sleep pretty well, and I don’t have to set an alarm to wake up in the morning - I wake up naturally at a time that gives me enough time to get myself and the kids ready and school run completed. When I was commuting full time, I was having to wake up 2 hours earlier, and was constantly exhausted just from the travel
Working from home also means I get to see my kids for a couple of hours in the evenings and we all get to sit down for a family meal together every day. If I were in the office, I wouldn’t be getting home until their bedtime, so we wouldn’t be able to eat together and I would hardly see them until the weekend, as I’d have to leave before they woke up in the mornings as well.
Those two non-financial factors are probably more significant to me than the financial ones. So to sacrifice the family time & sleep, whatever package was offered would have to be exceptionally appealing - probably life-changing - for me to even consider considering it!
From a work perspective, I do actually prefer being in the office, but it’s not so much of a preference that I’m willing to easily sacrifice the work/life balance.
Another factor to consider is that, given that most of the roles in my industry are now at least hybrid, to actually entice someone to even apply for a fully office-based role would be quite a challenge in itself, which would also drive up the package that would need to be offered
So overall, for me, this seems reasonable