Wasn't sure where to post this so apologies if this is the wrong place.
I've seen a job on Indeed that I might apply for. I've been in my current job for years so have never used a jobs board before. The advert says who the employer is. The nature of the job I'm interested in (and my experience/background) is one where first impressions count. It's a kind of role/application where you'd want to stand out from the rest from the off as that is who you'd expect to be in the post too.
As such, I'm tempted to contact the employer direct with a punchy cover email and my CV. Like we used to do back in the day! I've created an Indeed account but so far the application process makes me feel meh... other than my CV, it's all going to be pretty generic by having to tick the Indeed boxes and enter basic info. I can supply all that info but in a more personal way by going direct.
Do you think it would be okay to apply direct? As I said, that first impression counts in my line of work but I realise that could go one way or the other with a prospective employer. They might love it, they might not! What would you do?