It’s an entirely different question now to what it was 25-30 years ago. I graduated in 1992.
Back then, far fewer people went to university. Degrees were rarer. If you had a maths or hard science degree from a top university, which was what I had, you had your pick of graduate jobs, provided you had some personality to go with it, of course.
Now, the playing field is very different. Degrees cost a lot. There are far more universities. More people do degrees, partly because expectations have been reset. Graduates are ten a penny. That has shaped the choices people make.
I work in finance. We see far more applicants with accountancy and finance degrees now. It doesn’t buy them any kind of advantage when applying for a Big Four accountancy firm, or a large business. What I look for is academic ability and problem solving skills. I judge that by the academic rigour of the degree and the institution at which the person studied. What’s interesting is that more people have chosen to study a vocational degree because they think that’s what will secure them an advantage when applying for a sought-after role. It shows how many degree holders are out there: the currency has been debased.
To be blunt, if your daughter fancies studying geography at Edge Hill or Lincoln or Wolverhampton or a similar third division university, tell her not to bother. If she is an Oxbridge or RG prospect, it won’t do her any harm. Is she unusually intelligent and capable? If so, she can probably get away with geography at a good university rather than a better-regarded subject. Sorry, geographers, but you must know that geography, unfairly or otherwise, was traditionally regarded as the subject you studied if you weren’t that smart and/or couldn’t decide what to study. Don’t shoot the messenger.