Junk food TV adverts to be banned before 9pm - will this be effective against childhood obesity?

[Arbadacarba]

www.bbc.co.uk/news/uk-politics-57593599

Apologies if there's another thread - I couldn't see one.

I just wondered what people's thoughts were on this move. Junk food has been advertised on TV since long before there was an obesity crisis, and does a 9pm watershed mean very much in the age of streaming and TV on demand? I'm not convinced this is a solution.

No, because calorie intake has fallen over the years. Obesity is caused by inactivity.

I think the type of food we eat has changed, though - we do eat more ultra-processed food, but I don't think advertising is necessarily to blame for that. It's more lifestyle based - a decline in people having the time to cook from scratch and possibly a decline in people having basic cooking skills.

No, I don't think it will make any difference, but at the same time I'm fine with it. I won't be shedding a tear for the junk food sellers who now have to advertise less.