Boring question about RRP...

[SillyFilly]

If an item is advertised on line to be RRP £100 would you expect that to include VAT or would you expect to pay £100 + VAT?

Sorry for the boring question! I was just a bit surprised a website has their items listed as RRP cost but no mention of inc or ex VAT until the checkout where it was added as extra.

Depends if retailer is predominantly a business supplier, many show ex and inc vat prices. Rrp is a nominal price anyway.

Is the website in the UK? If it's a business website then it sometimes happens, but if it's a normal website for the public then that's weird.

It's a UK website for public. Not trade/wholesale. I know RRPs aren't fixed but I thought it was just odd to advertise like that. I thought it might be the norm and maybe I just have never noticed it before. I'll have a hunt around on the web and see if I can find somewhere else to compare prices.