I always feel more self conscious going into small shops because I feel like the owners will remember me more.
There’s a local newsagents which sells a really good pick and mix selection, I go in to buy them sometimes but always feel a bit stupid buying the same things — and feel like I’ll be judged for buying crap— so I end up sticking a newspaper in to buy so it doesn’t look like I’ve just gone in to buy sweets 
Anyone else feel like this or just me overthinking?