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Original poster

Why was this thread hidden?

33 replies

Zonder · 02/05/2025 07:29

I'm a bit shocked by the thread about MN using people's generic quotes about products as advertising for specific brands of a product. That seems disingenuous.

However I am even more shocked that the thread concerned has been hidden. That seems doubly disingenuous, especially as other people had photographic evidence of the same happening to them.

It does look like we can't trust MN promotion of products to have true comments on them.

Can anyone explain this? And will you be reinstating the thread?

Why was this thread hidden?
OP posts:
New posts on this thread. Refresh page
BIWI · 04/05/2025 11:08

We are the product. We are what is being sold. We're not freeloaders. The site wouldn't survive without us.

I think MN is the freeloader now - helping itself to stuff written by its users for its own financial gain.

IsItSnowing · 04/05/2025 11:05

DontKnowHelpMe · 04/05/2025 10:09

This is why I would never, ever pay for this site and have no qualms about using an adblocker.

We are the product. We are what is being sold. We're not freeloaders. The site wouldn't survive without us.

Yes, exactly. I'm the same.

DontKnowHelpMe · 04/05/2025 10:09

This is why I would never, ever pay for this site and have no qualms about using an adblocker.

We are the product. We are what is being sold. We're not freeloaders. The site wouldn't survive without us.

MurdoMunro · 04/05/2025 10:06

I’m not an idiot. I know that when we post we are the content providers for this business. But I won’t lie down on this one. Mumsnet have demonstrated so many times that they are slack with data management but I’ve put that down to ignorance. This is the first time I’ve thought that they would be deliberate to misrepresent the content we provide for them, what were they thinking?

Spies · 04/05/2025 08:54

This one is showing but the original thread isn't showing in active.

I'm really hoping that Wondermoomin continues to highlight the issue over the weekend and I wonder if when she starts another thread that one will be kept out of active too...

Original poster
Zonder · 04/05/2025 08:51

I can see this in active now.

OP posts:
Spies · 04/05/2025 08:47

Yes it does so the other one is definitely being kept out of active.

NamechangeforLCJ · 04/05/2025 08:38

Does posting on this thread bring it to the top of Active? Let’s find out!

financialmuddle · 04/05/2025 08:06

On the original thread, @jessycarr has posted an old thread from 2021 that explains things perhaps more accurately than MN's input on this thread:

"Removing a thread from Active gives things a chance to calm down..."

It seems they also have the option not to entirely remove a thread from Active, but to suppress it so that way fewer MNers are alerted to this mess.

Why was this thread hidden?
Spies · 03/05/2025 22:16

Just posting on here to clarify because I was always under the impression like Zonder that a thread that was posted on automatically bumped up to the top of active threads? That's always happened on every thread I've ever posted on except Wondermoomin's thread?

I thought that as a thread gets posted on it pops up in active? Is that not the case ?

I too would like an answer to the above ^^

Justme2023123 · 03/05/2025 22:14

The original thread is showing in Active currently for me, about 5 threads below this one

Tryingtokeepgoing · 03/05/2025 22:10

Something strange going on again… the explanations from MNHQ sound more Trump like every time. I think they believe them 🤣🤣

financialmuddle · 03/05/2025 22:09

And this one - another small, not busy thread - has just popped up in Active after my post.

financialmuddle · 03/05/2025 22:05

BeckyAMumsnet · 03/05/2025 17:01

Hi @Zonder you're welcome. The thread was not removed from Active - what appears there is determined on popularity and how new the thread is. The thread was very busy but it may have since dropped off as new threads appeared.

Really, @BeckyAMumsnet?

I just posted on a tiny, quiet, not new thread, and it immediately popped up in Active.

I post on the MN Advertising Mess thread and it does not appear in Active. Others are having the same experience.

The thread is clearly being suppressed by Mumsnet.

Why was this thread hidden?
Why was this thread hidden?
Original poster
Zonder · 03/05/2025 17:40

I thought that as a thread gets posted on it pops up in active? Is that not the case @BeckyAMumsnet ? I checked Active immediately after someone posted and again after I posted and it wasn't there, and yet less posted on, and later posted on threads were there. So it did look as if it wasn't appearing in active for some reason.

Thanks.

OP posts:
MNHQ
BeckyAMumsnet · 03/05/2025 17:01

Hi @Zonder you're welcome. The thread was not removed from Active - what appears there is determined on popularity and how new the thread is. The thread was very busy but it may have since dropped off as new threads appeared.

Original poster
Zonder · 03/05/2025 15:20

Thanks for explaining @BeckyAMumsnet
I'm wondering if you could also answer the question that has come up on the original thread about why that thread isn't in active threads?

Thanks.

OP posts:
MNHQ
BeckyAMumsnet · 03/05/2025 14:48

Hello @Zonder - any time a thread or post receives a high number of reports, it will be auto-hidden, as happened here. (Many of the reports were from posters asking us to respond!) The thread was reinstated as soon as we were aware and was not removed from Active at any stage. FWIW, we don't, as a general rule, remove criticism of MNHQ.

Evenworseformeeces · 02/05/2025 13:05

Wondermoomin · 02/05/2025 09:16

The original thread has been reinstated after being auto-hidden due to reports. MN are looking into it 👀

That’s interesting, I can’t actually find your original thread still, even when I search via your username. I didn’t comment on it previously so can’t see it via threads I am on either.

Wondermoomin · 02/05/2025 09:16

The original thread has been reinstated after being auto-hidden due to reports. MN are looking into it 👀

Evenworseformeeces · 02/05/2025 08:58

I wondered what had happened to the original thread… I suspect this thread will also disappear soon for being a TAAT.

@Wondermoomin I was going to comment last night but didn’t get a chance to. I would strongly recommend contacting the Advertising Standards Authority (ASA) if you have not already done so.

Original poster
Zonder · 02/05/2025 08:55

@Wondermoomin you're back!

OP posts:
Stripeyanddotty · 02/05/2025 08:07

It’s really very interesting...

C8H10N4O2 · 02/05/2025 07:52

TheAutumnCrow · 02/05/2025 07:36

Nevertheless MN the website must comply with the rules of the regulator the ASA.

Show quote history

I agree.

Its fundamentally dishonest to claim/imply X users product Y and loves it when X has never been anywhere near product why. At the least its a fake review.

Same goes for all the “tests” - this isn’t Which? its advertising and should at least be open and honest and not pretend the recommendations are anything other than paid advertising/advertorial content.

Swipe left for the next trending thread