This is a factual account of my experience attempting to buy a property with iamsold.
I viewed a house in Girton, Cambridge - starting bid on iamsold website of £675,000. It was exactly what I was looking for and with the property valued at £720,00 seemed like a bargain.
It was being sold by iamsold modern auction which adds a reservation fee price of 4.5% (equates to 5% when factoring additional stamp duty) ON TOP of any accepted price.
It transpired that the £675K was actually a meaningless low price, created to disguise an undisclosed reserve, closer to any price that would be accepted by the vendor. The assumption was that the low opening bid price was simply bait to lure prospective buyers into a frenzy of online bidding in the expectation of bids exceeding the reserve and well beyond the imaginary opening bid price.
I decided to try to by-pass the auction process and make a direct offer, via the estate agent Tucker Gardner, to the vendor, offering £720,000 on condition that the sale did not involve iamsold and their fees. The sale would be clean and simple. I offer what the vendor wanted, the vendor would receive the amount they wanted.
Unfortunately, if my offer was accepted, iamsold would still demand the full fee. There were now 3 options:
- With iamsold fees included, I would need to pay £756,000 for a property worth £720,000.
or
- The vendor would need to accept an offer of £685,000 for their £720,000 house.
or
- Wait for the auction to run its course to watch the bids.
So, over the months, I watched the property on the iamsold website.
AUCTION 1 - a total disaster. Not a single bid.
After the failed auction, the house was back for a second round.
AUCTION ROUND 2 - a total disaster. Not a single bid.
After the failed auction, the house was back for a third round.
AUCTION ROUND 3 - a total disaster. Not a single bid.
After the third failed auction, it was obvious to Tucker Gardner and iamsold that the process had been a total waste of everyone's time, so the house was eventually put on the open market away from iamsold.
You may think that the abject failure of the iamsold process would now allow me to proceed with the sale both myself and the vendor wanted. After all, Iamsold had their chance to find a buyer and been a total failure. Unfortunately, the Iamsold tentacles reach beyond the auction. They have a clause forbidding any person who had previously viewed the property from buying the property without paying the iamsold premium for a period of 6 months!
So, who are the winners in this operation:
THE VENDOR LOSES as any offers will need to be greatly reduced to compensate for the massive iamsold reservation fee the buyer must pay. The problem is compounded by the avalanche of online negative reviews and feedback, discouraging many buyers from even looking at auction properties.
Three months on, the house remains unsold and has been reduced to £700K.
THE BUYER LOSES out as they will need to find at least 4.5% + extra stamp duty on top of any bid.
THE ESTATE AGENT can win should the property sell by earning around double the usual 1% commission.
Iamsold can win. They earn 4.5% to share with the estate agent on the occasion a property actually sells.
Auctions play an extremely important role for the disposal of troublesome properties (subsidence, flood damage, historic neglect etc) where investors and renovators bid on low cost structures. However, why submit a good solid house to auction? Good properties find good buyers - there is no need to pay more than 1% commission and most certainly no necessity for using a process designed for quick disposal of derelict buildings.
Final comments:
- 2 months later the house is still unsold - the vendor has lost out and I (the seller) has lost out. I am looking for an alternative property and ensuring any searches exclude AUCTION PROPERTIES.
- Be aware, not all positive reviews are genuine.
- Estate Agents should think carefully about their reputation. As auction sales fail there will be increasing negative feedback for the company.