robot, I concur - as a former journalist, I can confirm that there is neither the time nor inclination to create a new world order.....
I felt quite deflated, having learned all about semiotic analysis and juxtapositions of stores and ads to emphasise X or Y.... then I started work at a newspaper and realised it was all a lot of bollocks and that the average hack is just writing his stories and hoping to stumble across the one that will win him the Pulitzer prize, or at least get him/her onto the national papers even if its only OBITS.
The subs live on coffee and cigarettes and have that vampire pallor and the cool ennui of the undead, they don't really give a toss about the stories they are placing, just getting the damn page sent down before the 10pm deadline for first edition! (I used to be that uber cool sub)
There may be great thoughts of social engineering by editors and owners, but by and large thats confined to the editorial pages and the front page lead story, not to the bumf that fills newspapers.