The UK dairy industry is supported and promoted by the Milk Development Council (MDC), the Dairy Council and Dairy UK.
The MDC is a public body established in 1994 (replacing the Milk Marketing Board) with the aim of
?improving the profitability and competitiveness of Great Britain's dairy farmer? (15). It is situated within the Department of Environment, Food and Rural Affairs (DEFRA) and its council members are appointed by DEFRA Ministers (15). Their annual income of £7 million comes from a statutory levy paid by dairy farmers on their milk sales (15). They also receive regular funding from the EU, including £3 million in 2004 for their ?Naturally Beautiful? advertising campaign which encourages teenage girls to consume more dairy products for their claim of better looking hair and skin (15). In 2005 they plan to spend £4.7 million marketing dairy products in the UK.
The Dairy Council is a limited company funded jointly by the MDC and dairy processors. Their mission statement is:
?To promote the positive image of milk, its products and the industry as a whole in the eyes of consumers and key influencers, thus helping to increase the consumption of dairy products.? (16)
They work to achieve this goal by distributing ?health education, consumer and teaching literature about dairy products? (16). In 2004 they received £305,527 in EU funding under the Common Agricultural Policy (16).
Dairy UK is a limited company which brings together ?dairy processors, farming representatives, co-ops and bottle milk buyers to form an organisation that embraces and gives full priority to the views and opinions of all those involved the industry? (17). Dairy UK staff operate throughout the UK to
?ensure the interests of the dairy sector are properly considered in the policy formulation process by the UK government, devolved administrations and the EU? (17).
here
and here
Sorry, have gone a bit off track from the difference between goat's and cow's milk, but the point is that it's still promoted as a health food, when for some it clearly isn't, and as for promoting it's benefits for skin?