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Feminism: Sex and gender discussions

Kellie-Jay Keen is threatened with legal action by Campbell's over fundraising mug

30 replies

IwantToRetire · 13/09/2023 23:47

Multi-national food giant Campbell’s has threatened a women’s rights campaigner with legal action over a fundraising mug depicted in the style of a soup can.

The America-based firm - which boasts £7.5billion revenue a year- fired a threatening missive to Kellie-Jay Keen, 49, over items she sells on her Adult Human Female store.

They include a cup which bear’s the lettering ‘Posie’s courage tomato soup’ and an email badge featuring a cartoon tin.

Campbell's legal letter arrived last week and ordered her to stop using what it described as its 'soup can imagery' by September 22.

Mother-of-four Ms Keen decided to do a tin parody design after she had the liquid food thrown over her during a speaking tour of New Zealand.

She told MailOnline: 'I was surprised to receive the legal letter, it's always feels like a bit of a boot on the neck when a big corporation goes after you.

'I think it's scary that large corporations think it's better optics for their organisation to target women's rights campaigners.'

Full story in the DM (of course!) https://www.dailymail.co.uk/news/article-12512799/Kellie-Jay-Keen-threatened-legal-action-Campbells-Soup.html

Kellie-Jay Keen threatened with legal action by Campbell's soup

Multi-national food giant Campbell's has threatened a women's rights campaigner with legal action over a fundraising mug depicted in the style of a soup can.

https://www.dailymail.co.uk/news/article-12512799/Kellie-Jay-Keen-threatened-legal-action-Campbells-Soup.html

OP posts:
IwantToRetire · 14/09/2023 00:20

Warhol used the Campbell's Soup logo without permission from the company for dozens of silkscreen prints. Eventually, Campbell's Soup tacitly approved of his use because of the free marketing they were receiving, but Warhol's use of their logo without initial permission was still appropriation.

https://journals.library.columbia.edu/index.php/lawandarts/announcement/view/112

OP posts:
Datun · 14/09/2023 00:19

WorkingItOutAsIGo · 13/09/2023 23:55

She’s a genius at coming up with ideas that get her publicity, isn’t she!

She really is.

Making them look like an arrogant Goliath to her persecuted David, probably wasn't what the TRAs had in mind when they, no doubt, reported her to Campbells.

Still, now when I think of Campbell's soup, I think of it being used as a weapon.

So that's nice.

IwantToRetire · 14/09/2023 00:17

nettie434 · 13/09/2023 23:53

I'm not a fan of KJK but I'd love to know if Andy Warhol got a similar letter when he did his famous Campbell's soup can painting.

Good point!

OP posts:
WorkingItOutAsIGo · 13/09/2023 23:55

She’s a genius at coming up with ideas that get her publicity, isn’t she!

nettie434 · 13/09/2023 23:53

I'm not a fan of KJK but I'd love to know if Andy Warhol got a similar letter when he did his famous Campbell's soup can painting.