@FOJN
Monsoon have been played.
Why would you offer an apology and a free dress before you have completed an investigation?
If you have an established changing room policy then why wouldn't you outline that as part of your response to the initial complaint?
Charlie says they have just started university; are end of first year proms common?
They're going to be dealing with grifters for months.
This⬇️ is the copy paste engagement Monsoon has with its regular customer contact.
Hi, please reach out to our team at [email protected] or click on the ‘contact us’ link at the bottom of our home page and they will be happy to help. You can also WhatsApp directly via the WhatsApp link on our homepage. Many thanks, Monsoon
My first question would be, is the account managed inhouse?
The original tweet complaint and the physical description of the staff member were after business hours.
The (out of character) reply was at 10:30 the next day.
Thats well into when most of the staff in HQ and PR would be active in the business.
They had to have checked the originating account and seen that a description of a public facing staff member had been given. There was no attempt to have a that physical description removed. Social media (Twitter) has a reputation of bringing out the crazy stalker types. Has the company an action to protect front line staff from job related harassment?
They had seen that it was a mini-vial and decided to go with a reaction that the staff member act was so "wrong" that they were willing to offer compensation to the tweeter (it also a risk reduction thing for if they get sued as the complainant settled on a compensation value).
For some reason the decision maker in charge of the twitter account decided to make a public spectacle.
How did they expect it to go well? It's never going to end well when the party complaining has a political motive or when it's about a political issue.
They can't control the narrative on Twitter. No publicity is better that any publicity because its not going to be a winner.
Going public about letting males use what most would expect to be a single sex fitting room in a "women's dress shop" is not going to be a brand enhancer.