Page 2 | "Most bleeders know how they are impacted by their period"

PaddleBoardingMomma · 18/03/2022 12:48

@Furries

Before this thread, was anyone else aware of their company? I’d never heard of them - and their name will now be a “no” from me.

I was! I was part of a small test group who tested out their new maternity pads as I was close to having my daughter. They were dire, they didn't end up going ahead with the maternity range in the end I think because the feedback from everyone was so negative. I'm glad now, probably would have been marketed for chest feeders anyway.

vivariumvivariumsvivaria · 18/03/2022 10:01

@MostlyOk

They got absolutely annihilated on Instagram though. Yoppi then made it worse by issuing a video statement which actually began with the word 'bleeders' flashing up on the screen. The rest of it was really more of a justification than an apology. They then pinned two supportive responses to the top (making it EVEN WORSE) and left me aghast wondering what numpty is doing their PR.

When you get something so wrong and get absolutely flamed to death by your customers, you admit you got it wrong. You don't double down. It is rather compulsive reading though!

Justification, not apology.

That is very insightful, thank you.

I can think of multiple examples where I have deserved an apology but what I got was justification.

It's galling.

KittenKong · 18/03/2022 08:52

🚲

SirVixofVixHall · 18/03/2022 08:41

@DameHelena

everyone who experiences a monthly cycle. No, fuck that. We'e talking about periods (I believe there is some evidence that men have hormonal cycles too, although they're obviously different from menstruation).

It's really simple.
It's WOMEN AND GIRLS.
Oh, and if you're a woman or girl who doesn't have periods, you can easily infer that this ad isn't talking to you. And you probably won't be offended by it.

I agree with this. I no longer buy Thinx products because they erase women and send emails about transgender children. I have been using Modibodi but I can see they are creeping towards this defeminising language. Women and girls are the ones buying period products, mainly women, as mothers buy them for daughters. A generation of girls are being told that being female is a shameful thing. That if they feel unfeminine they must be boys. I think this is incredibly damaging and women need to vote with their purses by not buying any of this rubbish. “Bleeders…I am not buying it” literally.

MostlyOk · 18/03/2022 08:27

They got absolutely annihilated on Instagram though. Yoppi then made it worse by issuing a video statement which actually began with the word 'bleeders' flashing up on the screen. The rest of it was really more of a justification than an apology. They then pinned two supportive responses to the top (making it EVEN WORSE) and left me aghast wondering what numpty is doing their PR.

When you get something so wrong and get absolutely flamed to death by your customers, you admit you got it wrong. You don't double down. It is rather compulsive reading though!

Queenoftheashes · 18/03/2022 08:25

@vivariumvivariumsvivaria it’s so true the be kind thing is so insidious for women. I actually had a couple of boyfriends who disagreed with me. One worked in mental health and was aware of the rather strong and obvious link between sex offenders and cross dressing. I thought he must be transphobic. Now of course I realise he just wasn’t dumb enough to be like “this is kind and progressive so it must be right”. I guess TRA movement is sort of piggybacking on the gay rights movement. And gay rights are fine so i and others were just assuming TRA is the next level of that.

thinkingaboutLangCleg · 18/03/2022 08:21

@playingdevilsavocado

'Most bleeders know how they are impacted by their period, but unfortunately aren't in touch with their feelings & symptoms in the other phases of their cycle. We are here to change that.'

I am struggling to know whether I am more offended by
A) Being called a bleeder
B) The arrogant presumption that I am not in touch with my feelings in the other phases of my cycle - WTAF?
or C) that there is anything her company can do to change that (other than seemingly piss me off cycle-round)

Me too. It was being called a bleeder that annoyed me first. The TRAs have many worse, and more violent, insults for women, but I’m surprised to be insulted by someone who’s trying to sell me things.

The rest of the message is enraging.

timeisnotaline · 18/03/2022 03:26

She has been very successful at putting me in touch with some specific feelings

Furries · 18/03/2022 02:32

Before this thread, was anyone else aware of their company? I’d never heard of them - and their name will now be a “no” from me.

playingdevilsavocado · 18/03/2022 02:06

'Most bleeders know how they are impacted by their period, but unfortunately aren't in touch with their feelings & symptoms in the other phases of their cycle. We are here to change that.'

I am struggling to know whether I am more offended by
A) Being called a bleeder
B) The arrogant presumption that I am not in touch with my feelings in the other phases of my cycle - WTAF?
or C) that there is anything her company can do to change that (other than seemingly piss me off cycle-round)

Furries · 18/03/2022 01:50

I don’t “do” social media - part from MN. I’d never heard of the brand before. But I’ll remember them now if they ever crop up.

NitroNine · 17/03/2022 23:13

@scoobydontdothat
I hope you got away in time. Baffles me that in this day & age a company would upload media with the potential to trigger seizures in people with photosensitive epilepsy - I know it’s rare, but in the collective consciousness it is very much a thing.

Have you been able to request they take it down for being a seizure trigger? (Also, Insta can get in the bin for still not having done anything to make the platform safer despite actual years of epilepsy charities begging them to.)

vivariumvivariumsvivaria · 17/03/2022 22:36

@Queenoftheashes thank you, I think that MN is the biggest resource for peaking that we have.

I work in sexual health so I have a good handle on what sex is and I started off, like most, with #bekind. Poor, troubled dear, we can accommodate him and make him feel better.

And then I realised what a fetish is because I saw it play out with me in it.

I'm an HCP working in sexual health. If I didn't get it at first then I am quite sure that most women take a while to realise "holy crap, he's saving this image for a wank"

And, now, I'm a evangelist

vivariumvivariumsvivaria · 17/03/2022 22:32

@Queenoftheashes

I used to be TWAW too but I think mumsnet helped gradually deprogramme me. The TRA argument just has too many holes. And I couldn’t square the moral high ground with trans women beating up “terfs” and filming it for Instagram

TRA argument doesn't have enough holes if you ask me. I've got three. They've got two.

Blackandwhitehorse · 17/03/2022 22:18

Interesting she’s replying to messages! I’m actually pleasantly surprised they are leaving the comments open.

I’ve had a wild ride today with these she/hers and they/thems 😅 after trying to get a definition I’m now told there is no definition ‘you’re trans because your trans’

KittenKong · 17/03/2022 22:11

Reviewing… learning experience…moving forward…

Bla bla bla

Heard it all before - like they didn’t even consider. Or maybe they thought they could get a load of publicity, fall on their swords and beg forgiveness and we’d all, sheep-like, follow them?

Nah. Never underestimate your target audience.

PaddleBoardingMomma · 17/03/2022 21:54

Which one of you legends commented this under her wedding day pic of her and her husband? 🤣

"What song played at the wedding? When an ejaculator loves a bleeder by Percy Sledge?"

PaddleBoardingMomma · 17/03/2022 21:38

Eagerly awaiting their response to this one... will update 🙄

"Most bleeders know how they are impacted by their period"

KimikosNightmare · 17/03/2022 21:35

@ThatsNotMyGolem

The whole concept of "Yoppie" is tired and unnecessary. We all know what periods are, and what the stigma is that surrounds menstruation. Alienating the target audience is just further stupidity.

Completely unnecessary. Who needs these products posted to them? Every supermarket, corner shop and garage forecourt has them on visible display. Yoppie if anything perpetuates any remaining stigma by ludicrously marketing them in this way.

George Osborne had no difficulty talking about tampons.

Ereshkigalangcleg · 17/03/2022 19:14

They don't advertise tampons like they did ten years ago.

Love that ad

Queenoftheashes · 17/03/2022 18:40

I used to be TWAW too but I think mumsnet helped gradually deprogramme me. The TRA argument just has too many holes. And I couldn’t square the moral high ground with trans women beating up “terfs” and filming it for Instagram

MrsOvertonsWindow · 17/03/2022 18:30

What is wonderful about all this is that a majority of those women posting are younger women. The dreary monitors who try to police this board regularly berate us in ageist terms. What they don't realise (while JKR spotted it) is that there are hundreds of thousands of women now aware of what is happening. And for every woman who speaks to her friend, mum, neighbour, colleague, husband, children, that doubles and trebles.
It's the overreach that will sort eventually sort this out. And all the useful idiots like Yopie who believe the fantasy that inclusion means alienating women, simply encourage more angry women to speak out.

vivariumvivariumsvivaria · 17/03/2022 18:24

Oh yes, I'd be interested in what changed your mind too, if you're able to comment, @PurgatoryOfPotholes.

I have many bright, capable friends who just deny the evidence of their own eyeballs over this stuff. And it FASCINATES me.

DPotter · 17/03/2022 18:02

@PurgatoryOfPotholes

Because I used to be "Daniella" and used to insist that female humans could be men and male humans could be women

Out of interest - what changed your mind ?

sophienelisse · 17/03/2022 17:57

I thought they would have deleted that post by now but no. Still going on, comments still rolling in.

They haven't even acknowledged any of the feedback.

There is a new advert as if they have had no feedback and it still says bleeders.